In This Issue
Boost for pet industry as four trend-setting firms are recognised with Queen's Award for Enterprise
Dog Rocks' international success rewarded
The ultimate achievement for pet food brand Lily's Kitchen
Innovation Award is just the tonic for Lintbells
GA Pet Food Partners rewarded for international trade
Well-established North Norfolk pet shop for sale
PDSA launches exciting new range of pet care products
Bucktons launch high energy suet pellets in three flavours
PetQuip database helps generate overseas sales leads
Cotswold RAW expands its rural repertoire
Eukanuba to offer nutritional advice at National Pet Show
‘God Save The Corgi’ treats celebrate Queen’s birthday
SureFlap launches the SureFeed Sealed Pet Bowl
Get your own copy of Pet Trade Xtra
Vets call on MPs for better tools for enforcement of animal welfare laws
New mini variety of popular Arden Grange diet
New appointment at Grove Pet Foods
Barking Heads launches treat to help dogs get fit
Joint Tablets added to Beaphar range
PDSA vets come to the rescue of Ray the dog after food raid
FELIWAY FRIENDS tackles cat squabble problems
Benyfit Natural introduces a Premium Blend range
Bissell to revolutionise the carpet cleaning category
Johnston & Jeff produces wild bird feeding films
Find out how Pet Trade Xtra can help to promote your business and products.

Contact for all editorial matters

Or to discuss advertising and sponsorship opportunities.
Bucktons launch high energy suet pellets in three flavours


Bucktons, one of the UK’s leading and most established brands in the bird food market, has launched a new range of nutritional suet products for wild birds.

The new products feature three different flavoured suet pellets:

  • Energy
  • Fruit & Berry
  • Peanut & Mealworm

Exclusively available to the pet trade under the Bucktons brand, the added-value suet pellets are available in easy to stack and reusable 3kg tubs (RRP £10.99). With an estimated 28 million UK households feeding wild birds, the launch of the new products allows retailers to benefit from a full suet range from Bucktons, following last year’s introduction of a Suet Variety Box and Energy Suet Pellets (12.55kg).

Kirk Rothwell, Brand Manager for Bucktons, comments:  “For many people, attracting, feeding and observing a myriad collection of wild birds is an integral part of the day. The expansion of our suet range is therefore central to our ongoing vision to bring Bucktons’ products to an even wider bird-loving audience.

“Significantly, our exacting product standards and exceptional blends can help pet retailers increase basket spend and maximise sales potential. This is because our variety of products not only cater for a birds’ nutritional requirements by season and species, but also keep them coming back for more, all year round.”

Investment, to maintain Bucktons’ market leading status, has recently included a £1.65 million boost in the company’s Suet and Fat Ball Plant. The world-class site, which is based in Driffield and owned by Westland Horticulture, has been awarded a yearly A-grade rating by The British Retail Consortium since 2010. The accolade makes it the first and only bird food manufacturer to attain this status in the UK.

Bucktons’ full product offering continues to benefit from a new look identity for the 2015/2016 season.  It’s had a positive impact for retailers too with the stand-out packaging that aims to effectively engage and educate customers at point of purchase to help boost sales.

For further information about stockists, visit

Facebook Twitter LinkedIn
Newsletter Marketing Powered by Newsweaver