In This Issue
Bamboodles expands with addition of puppy range
Paleo Ridge offers savings on Essentials range
Zoomark expands global vision with launch of PetBridge
Jollyes gets set to open four more stores
Public opinion divided on crossbreeding of flat-faced dogs
Franchise Support Manager celebrates 20 years at Petpals
Direct4Pet backs Walk Your Dog Month
LitPet introduces new paste format called Meaty Mix
Nearly half of Brits make New Year’s resolutions for pets
Get your own copy of Pet Trade Xtra
Jail for man who attacked pet shop worker
PetQuip announces Meet the Buyer opportunities
Mars names new Global Petcare President
Henry Bell becomes sponsor of town's RotarySwimarathon
Ornamental Fish International launches new Platinum Membership tier
Every penny counts
The best of last edition of Pet Trade Xtra
The PetFellas secures UK distribution agreement with Be:Loved and Dog Rocks
Danish Design restructures wholesale supply strategy
Companies combine to create world-class kibble
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Ornamental Fish International launches new Platinum Membership tier

Ornamental Fish International (OFI) has announced the introduction of its new Platinum Membership, the highest level of membership within the organisation.

 

This new tier has been established to recognise and engage industry leaders and champions who play a strategic role in shaping the future of the global ornamental aquatic trade.

 

The OFI Platinum Membership is designed for organisations and individuals with significant influence across the aquarium fish value chain, including production, trade, policy engagement, research, and sustainability initiatives. Platinum Members are positioned as key partners of OFI, contributing to high-level dialogue, strategic direction, and industry representation at international forums.

 

“Platinum Membership reflects OFI’s commitment to working closely with industry leaders who are prepared to actively contribute to responsible trade, evidence-based policymaking, and long-term sustainability,” said Jonathan Poh, OFI Secretary General. “As regulatory scrutiny and public expectations continue to increase globally, strong leadership and coordinated industry engagement are more important than ever.”

 

Platinum Members will benefit from enhanced strategic engagement with OFI, including priority access to regulatory briefings, policy discussions, and industry insights, as well as elevated visibility and recognition across OFI platforms. They will also play a key role in supporting OFI’s mission to represent, protect, and advance the aquarium industry worldwide through their influence and supply chains.

 

The introduction of the Platinum tier complements OFI’s existing membership structure, providing a clear pathway for deeper involvement and leadership within the organisation, while reinforcing OFI’s role as the global voice of the aquarium fish industry.

 

More information on OFI Platinum Membership, including eligibility and benefits, is available at www.ofish.org/join-us.

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