A pet shop in Bromyard, Herefordshire, is hoping to reunite missing pets with their owners in time for Christmas through a unique festive window display.

Lorraine Allen, who runs Bonnie's Pet Supplies in Bromyard and also has a shop in Tenbury Wells, Worcestershire, considers it an annual tradition to put together a Christmas window display.

But this year, she has taken an unusual approach by attempting to boost the profile of missing pets by creating a display in their honour.

She posted on Facebook, asking people to provide information about their animals for inclusion in the display and had a huge response from people desperate for their missing pet to be featured.

Each photo has been mounted onto a snowflake which includes contact information for the owner and is displayed in the window.

There are now 91 snowflakes in place between the two stores.

Lorraine, who named the stores after her own dog, Bonnie, hopes the display will lead to as many pets as possible being reunited with their owners.

Lorraine is photographed by the Kidderminster Shuttle outside her Bromyard shop window display.