Pets Choice to launch new Natural Range at Interzoo
Pets Choice is to launch its new Natural Range at this year’s Interzoo. The range will be launched under the popular pet food brand Webbox.
Webbox has created an all-new natural range for cats and dogs which has been developed from holistic recipes and is made with carefully sourced, local ingredients.
The Webbox Natural range combines high meat content with bundles of vegetables and nutritious whole grains, to create a well-balanced complete food that is available in both wet and dry variations.
Natural pet food is an emerging trend with pet owners as we see the humanisation of pet food become a leading trend within the market.
After the huge success of the Webbox Natural wet dog tray that was launched in July 2012, the leading pet food brand has introduced dry food to expand the range along with the addition of wet cat and dog products..