In This Issue
Cat product inventor wins Dragons’ Den investment
Another pet business set to feature in the Den
Expanding pet business gets name change
Crashed car removed from pet shop…a week after smashing into it
Dorwest boss wins Business Leader of the Year award
PIF calls for donations to support Ukraine’s vulnerable pets
GA Pet Food Partners refreshes promotional material
PATS launches new and improved website
Garden centre wins PATS-sponsored pet team award
Paleo Ridge unveils rebrand for premium product range
YAKERS launches new Superfoods Blueberry flavour
US-based Benebone joins forces with We.pet
Get your own copy of Pet Trade Xtra
Leading European pet food firm acquires Finnish business
Farm Food appoints new general manager
New brand DotDotPet gears up for Crufts and Interzoo
One third of Brits use code words to avoid vet anxiety
Flying the CSJ flag
Call for an overhaul of government veterinary support and regulation
Equine vets highlight excellence in practice across two-day congress
Study finds pets play matchmaker for one third of owners
How to spot hypothermia in pets
The best of last edition of Pet Trade Xtra
Pets at Home's sales growth ‘below expectations’
Award-winning pet retailer set to open 100th store
Pet brand steals show at London Toy Fair
Dog hydration supplement takes pet industry by storm
CONTACT US NOW

Find out how Pet Trade Xtra can help to promote your business and products.

Editorial: neil@pottingshedpress.co.uk

Advertising: alan@pottingshedpress.co.uk


Cat product inventor wins Dragons’ Den investment

 

Cat product inventor Victor Carpio clinched an investment offer for his innovative Dental Wand when he appeared on BBC One’s hit programme Dragons’ Den. He accepted Deborah Meaden’s offer of £45,000 for 40% of his business.

 

Victor appeared in the Den last Thursday, demonstrating the Dental Wand to the Dragons and claiming his product was the cat-friendly way to brush a cat’s teeth.

 

He explained that he tried brushing his cat’s teeth with a tooth brush but it proved to be a disturbing experience for both. Victor realised that he wasn’t the only cat owner that struggled with cleaning his pet’s teeth, so he decided to create the Dental Wand.

 

Victor went into the Den and asked for £45,000 in return for 10% of the business. He received two offers of the full amount for 40% equity from both Deborah Meaden and Touker Suleyman before deciding to go with the former.

 

You can watch the Dragons’ Den featuring Victor on BBC iplayer by clicking here. Victor appears 14 minutes into the programme.

 

For more information about the Dental Wand visit www.inventorcat.co.uk

Facebook Twitter LinkedIn