In This Issue
Pets at Home opens up store inside Tesco Extra
How pet shop owner overcame disability to win Young Entrepreneur of the Year Award
New additions to the YAKERS Himalayan dog chew range
Pets at Home unveils new dog food
Global recognition for pet food company’s ethical stance
Britain’s most dog-friendly pub revealed
Stars sign up for music festival for pet charity
Major pet companies book their stands at PATS Sandown
Pooch & Mutt take Christmas global
PATS produces video of top shows
PDSA – caring for vulnerable pets for 100 years
Get your own copy of Pet Trade Xtra
Pet product is a Christmas bestseller
Two top awards for CSJ
Robin Hargreaves joins Agria as Vet Panel Lead
Veterinary clinics can buy WildWash through NVS
Agria in the running for major industry award
The best of the previous Pet Trade Xtra
Models get naked to ‘expose pet food industry’
Hull pet shop set to close after 71 years…but owner says he's staying in the industry
Woman who sold puppies from illegal 'pet shop' fined £1,630
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Pets at Home unveils new dog food

Pets at Home has launched five new, functional, dry dog foods – all gently baked to produce a highly digestible kibble that retains natural flavours and preserves goodness.

 

The five new Wainwright’s ‘Gently Baked’ products, each contain carefully chosen ingredients that focus on various dog needs.

 

Gently Baked Skin and Coat may help to promote healthy skin and a shiny coat condition while Gently Baked Joint and Mobility contains carefully chosen ingredients that may help to support joints and aid movement.

 

For those dogs that have sensitive tummies, Gently Baked Digestion and Wind contains ingredients that may help soothe your dog’s stomach and reduce odours and Gently Baked Calm and Relax contains ingredients that are linked to calming behaviour.

 

Finally, for any dogs that just love the taste of Wainwright’s, a simple Gently Baked Turkey and Potato flavour is also available.

 

Claire Gavin, Director of Private Brands & Innovation at Pets at Home, said: “The launch of the new Wainwright’s Gently Baked dog food is a fantastic addition to a growing range of diverse food on offer at Pets at Home.

 

“We are extremely proud of the new range that not only tastes great but looks to support any dogs suffering from mobility, skin or coat, stomach and those that are a little excitable and we are looking forward to hearing our customers’ feedback.”

 

The products, which are suitable for dogs over three months old, are now available at Pets at Home for an introductory price of £8 (1.5kg) and the company is so confident pets will love Wainwright’s Baked it will refund any customer if they or their dog are less than satisfied.

 

For further information, visit www.petsathome.co.uk

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