In This Issue
Pet companies get excited about PATS Sandown
Still time to register for free entry to the show
New super premium partners wet cat food launched by Arden Grange
Koi Carp worth £7,725 stolen from Squire's Garden Centre
Budget is a disaster for pet stores, says industry chief
Pets at Home employs apprenticeship scheme graduates
Bring Your Dog To Work Day returns for 2017
Pooch & Mutt launches a new trade order website
Beaphar celebrates 75 years at PATS Sandown
Forthglade set tails wagging at Crufts
Six-year old HOWND customer is a Crufts Star
Benyfit Natural set to launch new Mini recipes
Pet-ernity leave introduced at Pets at Home
Get your own copy of Pet Trade Xtra
Don’t pick up dog poo – flick it into undergrowth instead, MP suggests
Appeal after guinea pigs dumped outside pet store
Great British Breakfast joins Sunday Lunch on Lily's Kitchen menu
Enhanced insurance cover to benefit kennel and cattery members of PIF
Natures Menu launches new Mighty Mixers
Retailer develops ICE cards for pets
New varieties are the recipe for success for ZiwiPeak
PDSA vets save cat after boiling water attack
Chuckit! makes a splash with summer ‘Hydro’ range
PetSafe's video promotes self-cleaning litter boxes
Heelwork to Music Team GB warm up for Europe with wins at Crufts
Labrador dogs help interview new vets
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Contact neil.pope@tgcmc.co.uk for all editorial matters.

Pictured: Billie-Jean, a Lancashire Heeler who brings lots of joy to the Pet Trade Xtra office, has been making the news herself. She won the breed's Junior Bitch class at Crufts and went on to claim the Reserve Bitch prize. She's seen here with her handler Justine Thompson.

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New varieties are the recipe for success for ZiwiPeak

Natural Pet Products Ltd, distributors for New Zealand pet food brand ZiwiPeak, will be showcasing the brand’s new packaging and varieties at PATS Sandown (stand K1).

For over 10 years New Zealand-based ZiwiPeak have been creating recipes for dogs and cats that bring together the best human-grade ingredients from the green, free range farms and blue, pristine southern oceans of New Zealand. 

All the ingredients come from sustainable sources which are regulated by the New Zealand government.

As New Zealand is an island nation with strict bio-security there are no infectious animal diseases such as BSE (mad cow) or foot and mouth disease. This means that there are no GMO's, hormones or antibiotics in the meat content.  

ZiwiPeak is free from low cost fillers and artificial ingredients that are thought to cause allergies such as colouring or preservatives. There is also no added sugar or salt in ZiwiPeak products.

ZiwiPeak’s slow, gentle, twin stage air-drying process crafts a food that is as nutrient dense and digestible as a completely raw diet but safe, clean to handle and can be stored for up to 21 months.  

All of their air-dried dog food recipes start with 98% premium New Zealand meat, organs, bone and green-lipped mussel, a great natural source of glucosamine and chondroitin. To complete the remaining part of the recipe, they hand select essential vitamins and minerals, natural kelp, parsley, chicory inulin & lecithin for a complete & balanced diet.

The diet is available to buy in 4kg, 2.5kg, 1kg and 454g bags in Beef, Lamb and Venison varieties. Two new varieties are shortly to be launched, Blue Mackerel & Lamb and Tripe & Lamb.

All of ZiwiPeak’s Moist Dog Food follows the same tasty recipe as their air-dried food but with added moisture canned in small batches. Again the food is as nutrient rich as a completely raw diet but safe, clean to handle and can be stored for up to 3 years.

The canned food now uses chickpea as a natural binder and has NO Agar or TSPP binders. The food is available in Beef, Lamb, Tripe with two new additions, Blue Mackerel  & Lamb which is rich in omega oils and Tripe & Lamb.

On the cat food front, the ZiwiPeak recipe follows the same tasty formula as the dog food. The air-dried food is available to buy in 400g bags of Beef, Lamb, Venison and a new variety, wild caught New Zealand Blue Mackerel & Lamb which is high in Omega 3 and 6 fatty acids. This new variety will be launched at PATS in ZiwiPeak’s new packaging and branding style.

ZiwiPeak also offers a Moist Cat Food that is canned in small batches in order to retain the moisture of the product, available in four varieties: Beef, Lamb, Venison and the new Blue Mackerel & Lamb.

ZiwiPeak is not only a good conditioning food helping to maintain a healthy skin, but is also excellent for cats that suffer with allergies, need to maintain the correct body weight  and for those cats that may suffer from digestive and renal disorders.

ZiwiPeak can be used as a complete diet or as a great alternative for cat and dog owners that feed a raw food diet for those times when it's not always convenient to prepare raw meat. ZiwiPeak is an affordable choice for cat and dog owners wanting to feed an excellent premium food to their pets.

ZiwiPeak is distributed by Natural Pet Products Ltd. For further information visit their website: www.naturalpetproductsltd.com, tel: 01926 883409 or email:sales@naturalpetproductsltd.com

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