In This Issue
Surge of interest for pet firm after Dragons' Den appearance
Two major new product initiatives for PATS 2019
Sustainability at the core of PATS thanks to new initiatives
Danish Design launches new FatFace pet bed collection
Style, quality and sparkle - the new flexi GLAM line Splash
New Product Award winners for Pets@Glee revealed
Dogrobes helps to support the thriving Scottish Textile industry by creating jobs at Haven PTS
Wilsons Pet Food set to launch new Raw Frozen Range
PetSafe Brand to unveil new Drinkwell fountain range
Christmas comes early to The Innocent Pet
Lily's Kitchen unveils this year's festive range
New dog-resistant grass seed formula launched by Johnsons Lawn Seed
Raw-feeding campaign creates massive 'on-air' exposure
Scruffs appoints new Head of Sales to increase domestic growth
Get your own copy of Pet Trade Xtra
Get ready…for fireworks!
Nature’s Munch – a veritable feast of freeze-dried fruit & veg by Pawfect Foods
Doberman saved by PDSA after suffering near fatal twisted stomach
The best of the previous Pet Trade Xtra
Young entrepreneur takes pet food world by storm
How PATS has helped Pet Munchies to grow into a successful business
How will Boris Johnson find time for new dog?
Advertising watchdog upholds complaint against PETA
Pet firm appoints National Account Manager
CONTACT US NOW
Find out how Pet Trade Xtra can help to promote your business and products.

If you have a story for Pet Trade Xtra contact neil.pope@tgcmc.co.uk for all editorial matters.



Email ben.greenwood@tgcmc.co.uk to discuss advertising and sponsorship opportunities.
Lily's Kitchen unveils this year's festive range

 

 

Lily’s Kitchen has unveiled its much-anticipated Christmas range for 2019, making sure that the nation’s furry four legged friends can join in with all the Yuletide fun.

 

The limited edition theatre-inspired ‘Christmas Spectacular’ collection is a seasonal range of meals and treats bursting with natural goodness to help every dog and cat enjoy the festivities alongside the rest of the family. With their beautiful handcrafted designs, the thoughtfully crafted products are guaranteed to set tails wagging and felines purring, whilst driving incremental sales for retailers.

 

Lily’s Kitchen has also created some show-stopping, festive in-store point of sale and display units – complete with moving scenery and twinkling stars - which perfectly complement the seasonal range and highlight the love, excitement and fun of Christmas to shoppers.  Available in a range of options, all POS is designed to be attention grabbing and engage shoppers across any store size or format.

 

Henrietta Morrison, Founder, Executive Chair and Global Brand Director, comments: “Christmas is such a special family time and that includes our furry friends too.  At Lily’s Kitchen we include our pets in everything we do - because they are our family and we know our customers feel the same.

 

“Our limited edition festive range is always much anticipated by our customers and, once again, we know it will bring much excitement in store and boost seasonal sales opportunities for our retail partners. It will also ensure that it’s the most wonderful time of the year for our dog and cat family members too.”

 

The Lily’s Christmas Spectacular range includes:

 

‘Christmas Spectacular Advent Calendar’ for Cats, RRP £10

A fun and festive gift for cats to count down to Christmas in the most entertaining way. This hand drawn Advent Calendar for cats whisks you into a world of a Christmas panto celebration with plenty of merriment and mischief. Each window of the theatre is generously filled with Lily’s Kitchen naturally wholesome treats. With an all-star cast of tasty treats to discover - Chicken with Liver and Turkey with Cranberry - your feline friend will love taking a peek behind the curtain each day.

 

 

‘Christmas Spectacular Advent Calendar’ for Dogs, RRP £10

This charming, hand drawn Christmassy Advent Calendar for dogs makes a fun and fabulous gift, generously filled with naturally wholesome, delicious treats for dogs to help them countdown to Christmas in the most deliciously entertaining way. With a showstopping cast of Lily’s favourite treats - Rise & Shines, Training Treats and Bedtime Biscuits - dogs will love taking a peek behind the curtain each day this December.

 

 

‘Christmas Spectacular Festive Treats’ Cracker for Dogs, 100g, RRP £3.95

Start the festive show for your dog when you open this cracker of a gift! Filled with lovingly baked treats, each biscuit is bursting with naturally delicious turkey, cranberries, thyme and cinnamon. A wonderful stocking filler that every special dog will love.

 

 

‘Christmas Spectacular Festive Treats’ Cracker for Cats, 50g, RRP £3.49

Share a theatrical surprise with your cat when opening this cracker, bursting with Christmassy treats made with turkey, chicken liver and cranberries. Wonderfully festive nibbles that every feline will adore.

 

 

‘Christmas Spectacular Three Bird Feast for Dogs’ 400g, RRP £2.75

Welcome to the main event (and the main course) of our Christmas Feast Spectacular!  Share the festive excitement with the whole family and serve up this seasonal recipe packed with naturally delicious ingredients. This extravaganza of a dish is the star of the Christmas dinner show for dogs, crammed with freshly prepared turkey, duck and goose, and a supporting cast of festive parsnips and cranberries.

 

 

‘Christmas Spectacular Turkey & Ham Pâté Feast’ for Cats (Tray), 85g, RRP £1.10

A naturally delicious, seasonal dish for your favourite feline. Starring freshly prepared turkey, succulent ham and juicy cranberries, this outstanding festive feast will have them purring in their seats!

 

 

NEW! ‘Tasty Treats for Happy Dogs’ by Henrietta Morrison (Hardcover book), RRP £12.99

Christmas is foody heaven in most homes and while we are treating ourselves with lots of festive, delicious treats and snacks, we shouldn’t forget about our canine family members this holiday season. Filled with 50 showstopping recipes – from nourishing everyday snacks to Christmas treats – this lovely book has something for every occasion and is the perfect gift for any dog lover (and their dogs!).

 

Facebook Twitter LinkedIn