Innovative UK pet products, including items from Pet Rebellion and Henry Wag, are becoming the stars of a new day-time BBC1 TV series called ‘The Customer Is Always Right’.
There have already been six episodes of the show, presented by Lucy Alexander of 'Houses Under The Hammer' fame, and pet products have featured in three of them.
And still to come are the Car Seat Carpet from Pet Rebellion and the Noodle Glove Dog Drying Towel from Henry Wag.
In each show some of Britain’s best entrepreneurs are seen putting their precious products to the customer test. Customers unbox, test and score the products to find a winner of each show.
Pet Rebellion sales director Tommy Weedon said: “We filmed here at our HQ in Pewsey and I then flew up to Glasgow to film in the studios. It’s a great new series with a Gogglebox/Dragons Den theme on innovative products.”
Tommy and the company’s Car Seat Carpet will be featured in the show’s 11th episode, which is due to be aired at 10.45 am on BBC 1, Monday, May 6th.
Meanwhile, the Henry Wag Noodle Glove Dog Drying Towel will be presented by Grant Rogers, managing director of 3P Enterprise at 11am on Friday (May 3rd).
The Henry Wag Noodle Dog Towel was created by Grant, to overcome the wet and dirt which is a feature of rural dog ownership. The highly absorbent microfibre towel features gloved ends for greater control of the dog and the towel during drying. During the TV show, the product was tested for use on dogs and humans, in a range of real life scenarios, and judged for price, innovation, design and usability.
During the making of the show the TV film crew visited Grant at his home in the beautiful Wye Valley to understand the story behind the creation of the product.
“Living in the country presents its own challenges for dog owners. Dirt and water are a fact of life and can be a barrier to regular exercise,” commented Grant.“ I set out to create a range of products to remove these barriers so enabling regular exercise for dogs and owners and the building of closer relationships.”