The UK Pavilion organised by trade association PetQuip was very busy on day one of the biggest-ever interzoo in Nuremberg, Germany.

Nearly 50 companies exhibiting in the UK Pavilion experienced high international interest in their products and services.

One of the busiest stands was the Wonderful World of Treats where Steve Driver, of Pet Trade Innovations, unveiled this exciting new brand. View what Steve had to say on his new venture by clicking here.

Supreme Petfoods reported a great first day with huge interest being shown in the company’s new Selective Naturals Botanicals. Click here to view this new launch.

Group55 showcased its new Animology Essentials branding as well as presenting some exciting new products.

There was also much interest in the Ready2Recycle range of sustainable solutions from Law Print and Packing Management.

Henry Wag is taking part in the UK Pavilion for the fourth time. This year is extra special for the brand as it launches its first UK-manufactured products and first consumable products.

The team from Pets Choice were keen to show off the company’s popular ranges to international buyers including the big selling brands like Webbox and Tasty Bone.

More activity in the UK Pavilion.