The Competition and Markets Authority has announced sweeping reforms to the UK’s veterinary sector, introducing legally binding measure aimed at driving down prices and increasing transparency for the nation’s pet owners. Vet prescription fees will be capped at £21 as part of the new crackdown.

An investigation conducted by the CMA has concluded that more regulations are needed to protect pet owners seeking healthcare for their poorly animals.

Among the recommendations are requirements for veterinarians to publish price lists and set limits on prescription fees.

Martin Coleman, Chair of the independent Inquiry Group, said: “This is the most extensive review of veterinary services in a generation, and today’s reforms will make a real difference to the millions of pet owners who want the best for their pets but struggle to find the practice, treatment and price that meets their needs.

“Too often, people are left in the dark about who owns their practice, treatment options and prices – even when facing bills running into thousands of pounds. Our measures mean it will be made clear to pet owners which practices are part of large groups, which are charging higher prices, and for the first time, vet businesses will be held to account by an independent regulator.

“Our changes put pet owners at the centre but also help vets by enhancing trust in the profession and protecting clinical judgement from undue commercial pressure – and that is important to ensure our pets continue to get the best care.”

Click here to read the full CMA findings.