Pedigree Wholesale has announced the appointment of Rob Palin as the new Head of Operations.

Rob has spent the last 12 years of his career in the logistics industry, working across various sectors such as automotive, retail & leisure, technology, utilities and healthcare. With a background in running operations and delivering projects from small-scale warehouse start-ups to multi-million network redesigns, Rob brings a wealth of knowledge gained while working with brands such as the NHS, McLaren, Bentley, Tesco, Apple and Vodafone.

Starting his career in retail, Rob progressed through various management training programs, then said that he “accidentally fell into working in logistics”, but once he’d experienced it, he knew it was what he wanted to spend the rest of his career doing. Rob said, “There is a buzz and cadence to warehouse operations that you rarely find elsewhere, which is highly motivational.”

Joining Pedigree Wholesale 9 weeks ago, Rob said: “I’m impressed with the passionate teams we have around us. The Customer is truly at the heart of what we do, from our Buying Teams, who ensure that we have the very best range to offer our Customers, through to Operations, where we are fully supported to innovate and continuously improve, to offer the best service to Specialist Pet Stores.”

Like many businesses, Pedigree Wholesale experienced heightened growth during Covid, which required quick solutions and fast reactions to handle the increased demand of Customers. Rob said, “Now that we are on the other side of Covid, I want to look at standardisation and operational efficiency, reviewing our operational processes to find the most robust, repeatable and reliable ways to serve our Customers. I’m looking forward to working and delivering some of the exciting plans we have for the not-so-distant future!”

Gerard O’Mahony, Managing Director of Pedigree Wholesale, said: “Our main goal this year is ‘Raising the Bar’, and the changes and processes Rob is currently working on introducing to our Operations will help us do so. Our Operations team are the backbone of our business, and working on improving in every way we can will help us serve our Customers even better.”