In This Issue
Dog toy gets set to become a Christmas bestseller
Raw pet food recalled after salmonella alert
PATS sponsors Dogs for Good puppy
Pet firm's social media campaign hits a million
Scruffs improves and re-brands cat bedding collection
Different Dog introduces festive fine dining for Fido
Tetra adds105L aquarium to popular Starter Line range
Pet retailers urged to spread ‘Don’t wait, vaccinate’ message to rabbit owners
Don’t tough it out - RESIST!
Get your own copy of Pet Trade Xtra
Pet shop set to close after 53 years
Shopping centre boost for pet shop business
Miracle Hand Barrier Serum from HOWND - a game changer for groomers’ hands
Nigel Moult is the new Commercial Director for Pet Brands
The best of the previous Pet Trade Xtra
Plans to tackle pet food factory smell given green light despite objections from local residents
American retail giant bans sale of pet food containing artificial colours, flavours and preservatives
Britain's most dog-friendly pub revealed
New trading standard guides launched to help pet retailers
CONTACT US NOW
Find out how Pet Trade Xtra can help to promote your business and products.

If you have a story for Pet Trade Xtra contact neil.pope@tgcmc.co.uk for all editorial matters.



Email ben.greenwood@tgcmc.co.uk to discuss advertising and sponsorship opportunities.
Scruffs improves and re-brands cat bedding collection

 

Manchester-based luxury pet bedding manufacturer Scruffs has announced a massive re-brand to its Tramps collection of cat products.


The re-brand will see all “Tramps for Cats” products be listed under the main Scruff® brand from early 2019, and the company is set to introduce several new product ranges to provide a more luxury feel to the collection.


Scruffs Rustic, Habitat  and Haven collections of bedding will make up the new “Scruffs for Small Dog & Cats” product line-up later this year. Existing products, including the Tramps Self-Heating Cat Beds, will be re-branded in 2019.


A company spokesperson said: “Scruffs Rustic beds are produced using contemporary wooden box, with a lowered curved entrance for easy accessibility. The box is accented with a stylish ‘worn brass’ Scruffs logo, and has carry handles on each side.

 

'A super-soft faux rabbit fur inner cushion sits neatly inside the box, to provide the ideal environment for your pet to relax. For practicality, the inner cushion is machine washable. These beds are predominately designed for cats and miniature breeds, they are available in a variety of colours.”


Dubby Klyne, Sales Director at Scruffs, said: “2019 is set to be an exciting time for Scruffs as we undergo one of the biggest re-brands in our history.

 

"Scruffs has continued to see successful growth year-on-year since launch in 2005, and we are now in a position to offer our products under one, household brand name.”


Scruffs is expected to launch their new small dog & cat bedding collection towards the end of 2018. More information can be found at www.petslovescruffs.com or via contacting pr@petslovescruffs.com.

Facebook Twitter LinkedIn