Newsletter - Pet Trade Xtra

A popular independent pet shop has been saved from closure after a last-minute rescue package was secured. Primrose Hill Nurseries near Warrington worked with the directors of Pets Pantry to safeguard the store's future....

New identity for award-winning pet business

Award-winning business, formerly known as Happy Hound Artisan Bakery, launches a new identity, new website and plans for further wholesale expansion...

Opportunity to present products to Canadian distributor

UK pet suppliers are being offered the chance to present their product ranges to a Canadian distributor in a special online event organised by the Garden Industry Manufacturers Association (GIMA)...

'Make a Difference' recognition for #dogsinyellow founder

My Anxious Dog founder Sarah Jones has received a Highly Commended award in the Animal category of the BBC Make a Difference Awards for her work raising awareness of dogs who need space...

500 pets to get ‘Piggy MOT’ in nationwide initiative

Guinea pig owners, veterinary teams, charities and rescues across the UK are being encouraged to take part in the Big Pig Health Check, a nationwide challenge aiming to deliver 500 five-minute guinea pig health checks in a single day.

Pet grooming platform listed as standout software firm

Tuft, the booking and business management platform for pet groomers, has been named in TechRound's SaaS66 2026, the annual list of standout software companies published on 1 October...

Search for first-ever Chief Doggie Treat Tester

Vintage Inns is on the hunt for Britain's most qualified dog to take on the very important role of 'Chief Doggie Treat Tester' – a newly created vacancy to support the launch of the Canine Menu at its venues nationwide...

Pet Remedy wins industry award for reptile calming kit

Pet Remedy has added another accolade to its award-winning year after its reptile calming kit impressed judges at one of the pet industry’s biggest trade shows...

Fresh complete cat food picks up major trade honour

Purrform Fresh Deli, the gently cooked, fresh complete cat food from The Nutriment Company, has won the Cat Food Products category at the PATS 2026 New Product Awards, sponsored by Leopard Co and supported by pbwnews...

Protexin calls for earlier conversations around cognitive ageing in pets

Protexin has launched Protexin CogniCare, a daily supplement developed to support cognitive function and gut health in dogs and cats...

Elanco launches Eluracat to support cats with poor appetite or unintended weight loss

Veterinary innovator Elanco Animal Health has announced the launch of Eluracat – an innovative new treatment designed to support cats experiencing poor appetite or unintended weight loss associated with chronic medical conditions, like CKD...

Special Tartan dog beds will help support charity

The National Foundation for Retired Service Animals has teamed up with British manufacturer Big Dog Bed Company to create a collection of Blue Light Tartan dog beds, with proceeds supporting the charity’s work.

Dental Care Wipes make finals of PIF Awards

The Paws Lab's breakthrough in everyday pet oral hygiene – Dental Care Wipes – has made the final of the PIF Awards in the New Product category (Health & Hygiene). The brand's 'Healthy Pets Start at Home' campaign designed to promote daily pet care in the home has also made the final in the Best Marketing Campaign of the Year category.

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New independent pet shop set to open in Basingstoke

A new independent pet store is set to open later this month in Basingstoke...

Top five health problems affecting UK dogs revealed

Petplan has revealed the five most claimed for conditions in dogs:

Don’t leave Halloween treats by the front door!
By Ryan Whitman, Dog Expert at Fish4Dogs

It’s Halloween, which means millions of Brits nationwide will be preparing for the annual spooky celebrations by shopping for fancy dress outfits and tasty snacks. While this time of year might be fun for humans, increased exposure to sweets and chocolate can make it dangerous for dogs.

The best of last edition of Pet Trade Xtra

The top-read stories from last week's Pet Trade Xtra can be seen below, if you missed them...

Advertising watchdog criticises pet firm for lack of response to ad complaint

The Advertising Standards Authority has upheld a complaint against Luma Pet, which posted a social media advert for its red-light therapy pad, and criticised the company for not responding to its investigation...

PATS 2026 attracts high-quality visitors as attendance numbers rise
Record-breaking show welcomes 6,505 visitors

PATS 2026 has been hailed a major success by exhibitors, with the record-breaking show attracting a high-quality audience of pet retailers, buyers and industry professionals with attendance numbers up by 8% on last year. A total of 6,505 visitors attended the three-day event at NEC Birmingham, compared with 6,021 in 2025, underlining the growing appeal of the UK’s leading Pet and Aquatics Trade Exhibition.

New Product Award winners celebrate their success

The PATS New Product Award winners have been celebrating their success during the show. We got got their reaction to their award success...

Jollyes Pets opens latest outlet in Asda superstore

Retail group Jollyes Pets has opened its latest store – its 128th in total – in Sheffield with comedian Paul Chuckle cutting the ribbon. The Drakehouse outlet is the first of its kind to be located inside an Asda superstore...

Raccoon announces major animal health expansion as Edition Dog Live joins rapidly growing portfolio

Raccoon Media Group, the owner of PATS and BETA International, has announced a new joint venture with Edition Media Ltd, bringing Edition Dog Live into its growing animal health portfolio and setting out plans to significantly grow the event.