In This Issue
Future-ready pet food sector strategy revealed
Frozzys unleashes bold new look for signature range
SUPERZOO opens registration with focus on product discovery, professional growth and industry connection
Microbiota Science set to takes centre stage
Strictly Come Dancing star attends Sunday Dog Social
The Paws Lab introduces new Pet Tear Stain Wipes
Pedigree Wholesale expands exclusive SportsPet range
Yorkshire clothing brand launches dog harnesses
'Don’t stop feeding this spring' say birding experts
Ten years on since compulsory microchipping for dogs
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Bricks-and-mortar pet shop closes to focus on online side of business
Petplan warns cat owners of toxic spring plants
Top 10 pet insurance claims revealed
Time’s ticking for ticks
The best of last edition of Pet Trade Xtra
Retailer responds to ‘stop sale of live animals’ protests
Landmark event signals shift in pet care priorities
Pet shop window to be restored after lorry smash
PIF to support UK pet businesses at Interzoo
Revealed: Britain’s boom in dog ownership
Pets at Home still on course to post £92 million profit
Award-winning Magic Mud goes from strength to strength
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Yorkshire clothing brand launches dog harnesses

 

Rydale Country Clothing has launched a new product in its dog range – adjustable tweed harnesses. Available in four country-inspired colourways and finished with antique brass hardware, the collection blends trendy rural style with practical features made for daily walks.

 

Created by Rydale’s in-house team, the everyday essential is built for real-life use – from muddy paths to sudden lunges – offering a smart look without sacrifi cing durability or practicality.

  • Comfortable, customisable fit: With adjustable straps, it’s easy to achieve a secure fit without it feeling tight or uncomfortable for fussy pups. Constructed with a breathable lining and a soft, padded inner, the harness keeps dogs comfortable, even on longer outings.
  • Easy to put on: For dogs that won’t stand still for long, the harness uses two side-release buckles for clipping on quickly without tangles or wrestling.
  • Extra control when you need it: A tough handle on the back provides close control in busier places, and makes it easy to lift dogs over stiles and steps without overstretching. Two lead attachment points (front and back), provide opportunity for additional control.
  • Visibility for darker walks: With reflective piping, the harness allows for dogs to be seen in low light conditions.
  • Sleek, country-ready style: Designed in classic tweed patterns, timeless country tones, and finished with subtle Rydale branding, the range looks the part in the countryside.

Pre-launch teasers on Instagram prompted hundreds of comments and reactions from customers excited about the potential of expanding their dog’s wardrobe.

 

“With so much positive response to our teaser content, we knew this was a launch our customers had been waiting for. We wanted to create a harness that feels authentic to the Rydale brand while combining practical features with the country-inspired style our customers know and love,” commented Carys Lawson, social media specialist at Rydale.

 

Shoppers can purchase the harnesses at Rydale.com. Available in four matching colourways and patterns, with sizes ranging from XS to XL, this practical collection bridges the gap between sophisticated style and reliable functionality for pups of all breeds and sizes. A range of matching leads promises confidence and control on every adventure.

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