In This Issue
Pet firm refutes claims it puts ‘money before ethics’
Pet company breaks €1 billion sales record
Bring Your Dog To Work Day set for June 22, 2018
Exhibitor stands at PATS Sandown ‘sold out’
Pawtato launches new purple dog chew
Friendly but expert approach to pet nutrition market
70th anniversary celebrations for herbal experts
BSB Products celebrates Intersand's 25th anniversary
Pet accessories on international buyers' wish-list
National Pet Month unveils Pet Care Aware
Cotswold RAW champions rural farming community
Get your own copy of Pet Trade Xtra
Shortlist revealed for animal welfare awards
Landlords respond to Labour proposals to make accepting pets the default
Evidence shows pets can help people with mental health problems
Mr Johnson’s launch price-marked promotional packs
Hokamix goes wild with 10% off at Crufts
Raw food specialist Wolf Tucker launches new Tiger Tucker cat food
New Fruit’n’Mutt snack bar for extra oomph
Silver Sponsors Agria at SPVS/VPMA Congress 2018
The best of the previous Pet Trade Xtra
Garden centre puts on the greatest festive display for pets
Barclays Bank branch turned into pet store
Award-winning pet brand is a hit in giftware market
Pet bouquets – a new trend sweeping the nation
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Cotswold RAW champions rural farming community


You’d think that the simple, commonsense thinking behind raw pet food – the avoidance of oppressive man-made heat treatment to create a product with superior taste and nutritional integrity, would mean that there’s little to choose between the growing tranche of ambitious raw pet food providers building this super premium pet category and yet you’d be wrong!


Whilst all the leading raw pet food providers are united in their belief that raw pet food is right because it harks back to an age when dogs were happy hunting and scavenging, the underlying motives behind why each business exists varies considerably.


At Cotswold RAW the overarching principle was always one of supporting the rural economy and giving back to a way of life that both founders adore.    


"Our stance is very much one of championing ‘countryside common sense’ and a vibrant rural economy," explains Mark Lewis (Cotswold RAW MD).


"The fact that our location dominates our brand name underlines our affinity to local farming and a rural lifestyle, helping to provide prosperity and real jobs to a region of the country too often overlooked for business investment and government ‘economic resuscitation’ initiatives.  


"The simple truth is that our success is dependent on the uncompromising brilliance of our local farming network because any recipe is only as good as its ingredients."


Cotswold RAW insists on shopping on its doorstep because such a mindset ensures impeccable ingredient transparency and provenance. 


According to co-founder Chris Brierley, "our essential veg (kale, cabbage and carrots) is grown in Chipping Campden, quite literally behind our enlarged production facility, which means zero packaging and waste since the veg pretty much arrives over the fence on wooden pallets. 


"We’re also lifelong admirers of Martin’s Meat’s award-winning, rare breed Longhorn which provides our beef trim, offal & bones whilst our lamb comes from long-standing Somerset partnership whilst our free-range eggs come from the fantastic Cooper’s Hill operation in Gloucestershire."


In essence Cotswold RAW’s unflinching commitment to its local farming community helps explain why it continues to stand proud of the pack.


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