Following the success of the increased exposure of its pet collections to the garden and leisure sector, RSW International Limited has announced it will be launching an RSPCA collection of licensed pet products at Glee 2018.
This collection (a small selection featured above) will include product related to; play, travel, cooling, and feeding.
With the addition of the RSPCA collection RSW’s 2018 and 2019 pet offering is promised to be larger than ever, as their team of buyers and designers have been working flat out putting together new and exciting product.
Previously featured in Issue 26 of Pet Trade Xtra the company's cooling range took the market by storm, and it sold out of key products within days of this feature going live.
RSW International's quality and price driven pet collections include brands such as; Smart Choice (play & pamper), Delicious (treat), Sweet Dreams (beds & bedding), and World of Pet (essentials) have seen major growth within garden centres in recent times.
Lee Kennerley, Head of Garden & Leisure at RSW International, said: "We have altered our approach to the garden & leisure industry with our pet collections. We have implemented a growth strategy over the last twelve months which included the further development our pet collections within this sector. It was obvious from feedback received that there was a gap for credible alternatives to what garden centres were already being offered by our competition.
"Although our main goal as a business was to offer a consistent supply of good quality price driven product, which included a large offering, whilst offering great customer service. I am happy to report that although we were slightly taken back by the response we have had over the last few months, we have managed to meet customer demands and delivered a healthy 95% of product ordered.
"To support our increased client based we have recently added a new Business Development Manager to our team, now offer display options, put together a dedicated website for our garden & leisure customers, and have increased our product offering too. We are proud to be associated with a worthwhile charity such as the RSPCA and our teams of Buyers, Designers, and Quality Assurance team have been working hard over the last six months to put together a great quality range of licensed product at amazing price points. And we are all very much looking forward to its launch at the forthcoming Glee exhibition."
RSW will be exhibiting at Glee 2018 from 10th to 12th September 2018 in Hall 6 (Stand S70-T71)
Should you need any information on RSW's pet collections contact Lee directly 07940 567615 or firstname.lastname@example.org or go to www.rswint.co.uk
The RSPCA name and logo are trademarks of the RSPCA used by RSW International Limited under licence from RSPCA Trading Ltd. RSPCA Trading Ltd (which pays all of it’s taxable profits to the RSPCA) will receive a minimum of £30,000 from the sales of this product range over 3 years.