Growing retail business to open fourth pet store

Specialists in raw feeding, husband-and-wife team Adrian and Ali Pettitt own three other pet stores in Bowthorpe, Hellesdon and Castle Quarter Shopping Centre in Norwich, and are excited to be launching a fourth in the heart of Cromer.

Ali (pictured with Adrian below) said: “Our niche is offering the tastiest, healthiest, all-natural dog food and treats that are packed with goodness. We’re really excited to be opening in Cromer. It’s a fantastic location for us, as we already have many online customers in the area. Plus we can’t wait to meet new faces and start talking to customers about the best, healthiest options for their much-loved pets.”

The new Pettitt and Boo store will be located in a former electrical store in Church Street.

Two new members of staff will be recruited to work at the Cromer store which will offer free pet care advice and dietary consultation appointments as well as a wide variety of food, treats, toys, beds, collars, leads and accessories. Emily Naylor currently works across two of the other Pettitt and Boo stores but is thrilled to be moving to the Cromer shop as Store Manager. She said: “Cromer is such a bustling town and it will be fantastic to offer our pet nutrition consultations to owners in the area.”

Emily explains further that dog owners who are concerned about their dog’s diet can book an appointment for a one-to-one consultation with a canine nutritionist. Offering tailored advice about what and how much to feed for optimum health and weight, the advisor can discuss the benefits of a raw food diet and create meal plans for dogs who are fussy eaters or have special dietary needs.

The store will also feature a fun pick ‘n’ mix section, so shoppers can scoop up a variety of dog snacks and chews to take home, including hairy cows’ ears, puffed porky snouts and lots more! To reduce waste, all treats are packaged in paper bags.

For more information visit www.pettittandboo.co.uk