In This Issue
Purina hits back at claims discrediting leading brand
Aldi launches cut-price pet range in stores today
Vet's Kitchen extends its range in Sainsbury's
Impressive number of new products to be launched at PATS
First-time appearance for Norfolk Industries
Lintbells offers more for less at pet exhibition
Dog owners can log their pet's details - all in one Y-app!
Town & Country unveils ‘It's only natural’ range
Get your own copy of Pet Trade Xtra
Vital expands support available for garden centres
Channa sales ban on hold after an OATA challenge
Pooch & Mutt earns seal of excellence
WildWash wins another award
Enterprise Nation award nomination for fleet-finned Pilchard
Walks and a healthy diet are top priorities for UK pet owners
The best of the previous Pet Trade Xtra
Pet firm refutes claims it puts ‘money before ethics’
Pet company breaks €1 billion sales record
Bring Your Dog To Work Day set for June 22, 2018
Exhibitor stands at PATS Sandown ‘sold out’
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Vet's Kitchen extends its range in Sainsbury's

Pet food brand Vet’s Kitchen has increased its range with Sainsbury’s to include cat food and pet treats which have launched in over 200 stores. Its existing dry dog food range is already available across 550 Sainsbury's stores.

 

Vet’s Kitchen will see both its Little Star dog treats and Little Heart cat treats, as well as its dry dog food and fresh cat food selection on the shelves of the UK’s second largest supermarket chain.

 

Formulated by Vet’s Kitchen’s team of vets, veterinary nurses and nutritional advisors, alongside the latest research, the extensive range of pet food from Vet’s Kitchen has been designed to promote the long-term health and wellbeing of both cats and dogs.

 

Jenny Philp, Managing Director and practising vet at Vet’s Kitchen, comments: “We’re passionate about educating the nation on feeding the right food to our four legged companions and we couldn’t be more thrilled that our natural pet foods are going to be widely available to consumers as they go about their weekly shop.

 

“Our latest research revealed that over 80% of pet owners try to feed their pet as healthily as possible and that is the core element of our philosophy. If there is no sufficient proof that an ingredient has a positive impact on an animal’s health, then it doesn’t make it into our food –it’s as simple as that. As a brand, we’re committed to being clear and transparent about everything that goes into our food and we’re excited to be able to offer our unique products to shoppers nationwide.”

 

All Vet’s Kitchen products are, wherever possible, made using local, sustainable, and high quality ingredients, and manufactured and packed in the UK. 

 

For further information on Vet’s Kitchen, visit www.vetskitchen.co.uk.  

 

Products stocked in Sainsbury’s include:

  • Chicken Little Stars Smart+ Dog Treats
  • Salmon Little Stars Active+ Dog Treats
  • Pork Little Stars Sensitive+ Dog Treats
  • Crunchy Chicken & Duck Little Hearts Cat Treats
  • Salmon & Trout Little Hearts Cat Treats
  • Triple Little Hearts Cat Treats
  • Chicken Ultra Fresh Cat Food (770g)
  • Salmon Ultra Fresh Cat Food (770g)
  • Dry Dog Food in Chicken & Brown Rice and Salmon & Brown Rice (1.3kg & 3kg)
  • Dry Dog Food in Grain Free Pork & Potato (1.1kg & 2.2kg)
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