In This Issue
Natural Instinct recalls Wild Venison cat food
Pet shop owner devastated by £60,000 raid
International interest soars in PATS trade exhibition
National award for pet-tech product entrepreneur
Law Print partners on refresh of grain-free pet food brand
WHIMZEES releases seasonally-shaped dental chews
PetSafe Brand expands Play & Challenge range
Training packages get City & Guilds’ stamp of approval
Vet issues winter warning to dog owners
The best of the previous Pet Trade Xtra
Revealed: Secrets of an award-winning pet retailer
Vet students strip off for a good cause
Pets at Home opens new pet-friendly head office
Pet firms urged to set reasonable sales targets
Bestpets wins Wholesaler of the Year for second year
Specialist retailer branches out into dog treats
Natures Menu named Manufacturer of the Year
Plans to turn former pet store into shop selling pies and pasties
Deadly disease warning to rabbit owners
How HayPigs became a big player in small animal market
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Bestpets wins Wholesaler of the Year for second year


Bestpets, the specialist pet care division of Bestway Wholesale, was named as Wholesaler of the Year at the Pet Industry Federation awards, for the second year in a row.


This year has been busy for Bestpets and being voted ‘Wholesaler of the Year’ for a consecutive year is testament to the continued success of the company in partnership with its’ pet customers.


This year Bestpets looked at their range by category and introduced new suppliers, particularly to offer customers a premium choice with products such as Go Native and True Instinct. Old favourites were not forgotten either, with the reintroduction of James Wellbeloved. Combining the new product range with the brand new not-to-be-missed prices in the Bestpets Bonanza Trade Weeks, the company has been able to provide customers with the products they need at a competitive price.


Further improving the service to customers, Bestpets opened a customer contact centre earlier this month, available Monday to Friday for customers to call or email with any queries they have and in October Bestpets was the headline sponsor of the British Dog Grooming Championships.

Collecting the Wholesaler of the Year award was Peter Brame, Director of Trading - Pet, Mike Bailey, Head of Bestpets, and Billy Milburn, National Pet Sales Manager.


On winning the award, Brame commented: “Being selected to win this award for a second year in a row is a fantastic achievement for Bestpets. We work in partnership with our customers from independent pet retailers to professional pet groomers, to help develop their businesses. We seek to offer customers the very best product range and service for a fair price and this accolade is testament to the hard work of the team which has resulted in us achieving national recognition for our efforts. Thank you to all of our customers for shopping with Bestpets and for recognising us with this award.”


Brame added: “This year we opened a customer contact centre which we hope will support customers daily and we have updated our ranges and introduced special prices at our trade days. We will continue to work with customers to develop our offer in 2019, listing new suppliers and providing more convenient ways for customers to shop with us with a new digital platform – hopefully this will lead us to a hat-trick for this award next year.”

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