In This Issue
Just for Pets owner acquires Pets & Friends from Kennelpak
The Nutriment Company secures third acquisition in 2024
Finalists for 2024 PetQuip Awards announced
Pets at Home reports resilient start to financial year
UK's first-ever at-home lateral flow tests for pets
Pet shop closes doors for final time after 16 years
Improved offer helps PIF members’ finances
Award-winning retailer opens its latest new store
How Dogfluencers can help innovative pet food brands
Nothin’ to Hide’s new Dental Chews offer a new ‘multi-functional’ Collagen supplement
The Herbal Kat launches with five new products
DotDotPet to launch new cat treats at Cat Live Show
Get your own copy of Pet Trade Xtra
Pet retailer appoints new warehouse manager
Burgess Pet Care appoints trade marketing specialist
Bira calls for focus on online knife sales
New Feed Hub to feature at BETA International
Pet cooling essentials from Webboz
The best of last edition of Pet Trade Xtra
Natural Instinct acquired by The Nutriment Company
Popular pet shop for sale in prime seaside location
Pets at Home opens new concept store in Hull
Enrichment toy takes pet industry by storm
Global pet economy to grow to $500 billion in revenue
Independent pet shop set to close after 27 years
PATS gears up for biggest show ever
Canadian dog cookie company launching in the UK
Pawer Water offers exclusive package at PATS
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Editorial: neil@pottingshedpress.co.uk

Advertising: alan@pottingshedpress.co.uk


How Dogfluencers can help innovative pet food brands

 

Dogfluencers is a young, thriving online agency using social media savvy and unrivalled content to champion the world’s most dynamic and innovative dog food brands.  

 

Pet influencers have been plying their trade for years but in today’s increasingly monetized world it can cost a small fortune for any ‘finding its feet’ pet food business to recruit even a handful of well-connected influencers.

 

Dogfluencers is deliberately geared at ambitious brands committed to disrupting today’s increasingly cluttered dogfood fixture. Taking invaluable lessons learnt from earlier incursions into healthier living human brands (gymfluencers) and top tier foods and drinks (foodiefluencers), Dogfluencers prioritises creating engaging yet affordable, user generated content, influencer posts and captivating ad content to hook inquisitive minds and drive essential traffic.

 

Dogfluencer founder, Jonathan Lundy said: “For any hardworking start-up seeking credible online influencer support it can be a very time-consuming, hit or miss adventure. Our far-reaching database of proven pet influencers enables us to assemble compelling tailormade campaigns at speed to support key milestones in your brand journey (new launches, range extensions and all-important listings).”

 

Launched at the beginning of 2024, Dogflueners has already worked with influential brands as diverse as Harringtons, Omni, Buddy & Lola and Puptons.  

 

“In as little as seven days we can help you reach millions of potential followers, generate 100 bespoke stories, a significant swathe of online content and a generous smattering of quality UGC (user generated copy) to provide your brand with that all-important kickstart that all entrepreneurs crave,” added Jonathan.

 

For more information visit Dogfluencers.agency

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