Complaints that a billboard ad caused widespread offence and distress because it contained the image of a dead cat have been dismissed by an advertising watchdog...

The poster featured an image of a fishmonger holding a fish when viewed from the front. When viewed from the side, the image shifted to reveal a dead cat in place of the fish.

Petplan has launched a first-of-its-kind interactive ‘Weather Furcast’ for dogs. The digital tool, hosted on Petplan.co.uk, updates in real time to show when is and isn’t safe to walk dogs, helping owners make safe choices this summer.

The Hug Pet Food Company is launching a campaign to encourage restaurants and hotels to offer meals for their canine guests every bit as tasty, nutritious and premium as the food on their menus...

Tickets to the Pet Industry Federation (PIF) Awards, are now on sale. This isn’t just any awards night – it's a special celebration marking the grand 75th Anniversary of the Pet Industry Federation...

Vital Pet Group returns to PATS Telford this year with a focus on some new and exclusive brand partnerships, including Blue Pet Co., Nature’s Greatest Secret, Soap Story, Petto Smart Nutrition, Canine Choice and Feline Choice, and The Buffalo Co...

The UK's top canine first aider has issued a warning for pets as gardeners get ready to plant spring bulbs...

Nutriment Raw, a leader and innovator in the field of raw pet food, has launched its own range of highly nutritious bone broths to add to their comprehensive, high quality pet food portfolio. Three varieties – chicken, beef and lamb – will be available in 500ml packs from the start of September 2023.