Who doesn’t like to be on a list? Especially when said Top 100 list is the UK’s longest running and most prestigious compilation of high-flying disruptors and challenger brands. Besides being the top performing pet food provider on the list (No.54), Mr Bug was also named the 2023 winner of Startups Just Started prize.

The Just Started award winner was chosen in collaboration with the UK’s Small Business Commissioner, Liz Barclay, who selected five exceptional startups within the top 100 list

Choosing Mr Bug, Liz Barclay added: “Mr Bug is tapping into what will be a growing need, taking the risk as an ‘early adopter’ and innovating, demonstrating one practical solution whilst shifting public opinion and human behaviour,” Mr Bug is innovative, growing impressively and demonstrating the potential to play an important part in resolving impending food supply insecurity exacerbated by climate change. What is starting small today could soon have huge potential around the globe.”

Devon-based founder Conal Cunningham said: “In 2023 we were lucky enough to win a number of pet industry and sustainability-themed awards so to follow this up so early in 2024 with a prestigious business award is beyond our wildest hopes.”

Mrbug.co.uk