The Innocent Cat, sister brand of The Innocent Hound, has introduced its Gravlax Festive Bites for cats, a standout addition to the brand’s unique Christmas collection.

Inspired by traditional Gravlax recipes, the air-dried treats combine 60% sustainably sourced salmon with dill to create a tasty, nutritious treat that cats adore.

Building on the success of The Innocent Hound’s seasonal offerings, these premium bites are grain-free and hypoallergenic, offering retailers an exclusive seasonal product that differentiates from standard cat treats. Perfect for rewarding cats during the festive season or as a stocking filler, the Festive Gravlax Bites encourage repeat purchase and add excitement to seasonal displays. 

Chloe Heaton, Director at The Innocent Hound said: “We’re excited to launch our Festive Gravlax Bites for the first time this Christmas. They bring cats a taste of the festive season with flavours they truly love, while offering retailers a unique product that stands out on shelf."

The Festive Gravlax Bites are available in 10 x 70g packs with an RRP of £5.50 each and can be ordered now, ensuring retailers are stocked in time for peak festive trading. They join The Innocent Hound’s Christmas collection for dogs, which includes Festive Turkey Treats, a Christmas Dinner, a Christmas Treat Box, and a Christmas Bauble. 

For trade enquiries, please contact: orders@innocentpetcare.co.uk or visit innocentpetcare.co.uk