Award-winning company Pet Treats Wholesale is expanding into a 7,750 sq ft industrial unit which will provide a larger packing and fulfilment provision for the firm’s continued growth.

The business, which won a New Product Award with its Gourmet Advent Calendar at PATS Telford in 2023, will move into the new unit on Crown Industrial Estate in Burton upon Trent.

Business founder and owner Dominic Jolivet said: “Pet Treats has its roots firmly established in Burton upon Trent. From humble beginnings using just a single oven, to becoming the largest manufacturer of gourmet sausages for dogs in the UK, Pet Treats Wholesale Ltd has been supplying treats to dogs (and their owners) since 2011. 

“We manufacture our range of sausages, sticks, slices, and pate, as well as many of our dried natural products, using British meat, right here in our factory in Staffordshire. For everything else, we only work with trusted UK and EU suppliers, to ensure your pets are getting the very best natural treats. We sell to members of the public directly from our website and store, as well as to trade and wholesale customers, including large companies with multiple stores nationwide.

"As a trained chef, I came up with the idea when trying to purchase treats for my own dogs, becoming increasingly frustrated with inferior, poor quality and sometimes mis-labelled imports on offer, which often made my dogs ill. 

“By launching Pet Treats, we continue to offer pet owners high quality natural treats, including gourmet sausages made with only the finest quality British meats. We only provide British and EU approved products to ensure wholesome goodness, whilst supporting the British Farming Industry."

Pet Treats Wholesale won a New Product Award at PATS Telford last year with Louis Jolivet (pictured second from left) and Dominic Jolivet (second from right).

Director Louis Jolivet added: “Due to our continued growth, we needed to find a larger unit to house our packing and fulfilment part of the business. Personal thanks to Simon – local Salloway Agent, for alerting me to this unit as it was coming to market and for the speed in which lease matters were progressed. From initially viewing the unit to taking occupation, the whole process took just six weeks.”

Salloway Commercial Agency Surveyor, Simon Walker commented: Timing was crucial for this lease deal to happen, and all parties are extremely happy that letting terms were agreed and matters concluded very swiftly.”

“It is always a joy to witness continued success and growth with any local business in the area and I am delighted that Unit 6 Crown Industrial Estate was a very suitable and timely property solution to be able to provide to Pet Treats.”