In This Issue
‘World’s first pet brand’ becomes modern-day hit
‘Urgent action’ needed to turn around retailer's fortunes
Arden Grange unveils its biggest-ever brand update
Jollyes begins openings at former Poundlands
Tuft launches free pricing calculator to help UK groomers charge what they're worth
Just for Pets stocks Oh So Precious pet keepsakes
Henry Wag updates Medium Air Kennel for cats and dogs
Tribal Pet Foods launches cat food range
Flower-inspired pet products available in garden centres
Sales soar for festive calendars from Waita Pets
Rebranded Kennel Club welcomes all dog breeds
Get your own copy of Pet Trade Xtra
Independent retailers left 'disappointed' by Budget
Pet store celebrates anniversary with Black Friday offers
Terram launches advanced pond liner protection
New study offers clues for how to ease puppy separation stress
The best of last edition of Pet Trade Xtra
‘One of the best’ pet shops to close after 45 years
UK Pet Food launches bold sustainability roadmap
Dog ice cream producer seeks £300,000 investment
Raw dog food firm boosts production capacity by 55%
North Yorkshire supplier voted Pet Food Brand of the Year
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Editorial: neil@pottingshedpress.co.uk

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Sales soar for festive calendars from Waita Pets

 

Waita Pets has introduced two advent calendars as part of its Christmas offering for cat and dog lovers. 

 

Sales have been soaring as the packing team has demonstrated with this short film on their social media. https://www.facebook.com/reel/2702926163396807

 

There is a limited amount of stock left so pet owners can still order online or purchase through their nearest stockist. 

 

Each box features 7 individually portioned freeze-dried treats, combining premium protein, functional nutrients, and playful shapes to deliver joy, variety, and health in every bite. Each of the treats is made from natural ingredients such as real meat, goat milk, egg yolk, and natural botanicals like cranberry and catgrass.

 

Each of the treat shapes in the advent calendar also has a targeted benefit.

  • Goat Milk Stick – Gentle on tummies, supports digestion and immune health with calcium-rich goat milk and chicken.
  • Christmas Tree & Leaf: Cat Box (Green) – With catgrass and egg yolk powder, helps digestion and adds fibre for sensitive cats; Dog Box (Yellow & Pink) – With parsley and salmon, supports breath freshness and omega-3 for coat shine.
  • Beef Cubes – A protein-dense option to build strong muscles and provide lasting energy.
  • Salmon Cubes – Packed with omega-3s, perfect for skin hydration, brain function, and anti-inflammation.
  • Egg Yolk Cubes with Cheese – Provides lecithin, healthy fats, and vitamins to support coat condition and cognitive health.
  • Chicken & Cranberry Lollipop – Combines lean protein with antioxidant-rich cranberry for urinary and immune system support.

Each advent calendar provides wholesome festive fun with a joyful new treat every day, wrapped in seasonal shapes, perfect for sharing daily holiday moments with your cat or dog. RRP. £19.98. Pre order now with shipping from November.

 

For further information visit: www.waitapets.co.uk

Trade visit: www.waitapets.co.uk/pages/wholesale-contact

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