Family-run supplements brand Nature's Zest has hired the Animal News Agency for PR support, as the firm gets set to launch a range of pet products in 2025.

The UK-based company, which launched in 2017, is looking to expand into the pet market, after the success of their human ranges on Amazon and via the company's website www.natureszestnutrition.com

The new range will build on the brand's strengths which is natural and effective joint, GI and immune support products, and Nature's Zest hopes that the appointment of Animal News Agency, the world's only animal focused news and PR agency, will help take the brand to the next level.

Jake Shaw, product director of Nature's Zest, said: "We are so excited to be working with Animal News Agency, as our core values align very well. 

"Nature's Zest is not just a brand; we are a family of health enthusiasts and professionals dedicated to help you on your path to wellness.

'So far we've earned recognition and trust from customers all across the UK and Europe. Our commitment extends beyond providing supplements; we genuinely care about your health and well-being. Animal News Agency gets that and together we look forward to elevating Nature's Zest in 2025."

Hayley O'Keeffe, founder of the Animal News Agency, which provides PR support for ethical animal charities, campaigns and brands, as well as being an international newswire for animal stories,  said: "What Nature's Zest is doing is so exciting. They are a group of kind and passionate people who saw the opportunity to create products that actually work for people and pets, and that's exactly what they have done.

"We can't wait to help this great ethical brand get the recognition they deserve."

To find out more about Nature's Zest go to www.natureszestnutrition.com