In This Issue
Revealed: Secrets of UK’s Pet Retailer of the Year
UK’s 'oldest' pet shop is put up for sale
PATS reduces show’s impact on environment
Pet owner finds stone in packet of dog biscuits
Pet firm wins Business Start-up of the Year award
IAMS launches largest media campaign to date
New Hurtta Coats available from Pedigree Wholesale
Natures Menu introduces two new Country Hunter variants
Scruffs offers memory foam dog bed in October giveaway
Get your own copy of Pet Trade Xtra
Animal welfare boosted by new law coming into force
DEFRA update guidance documents for new animal licensing laws
Nominations open for CEVA Animal Welfare Awards
Launch of hard-hitting animal cruelty book
Double silver award for Collarways
Women pet owners more likely to be brand loyal
Nylabone launches Beff Jerky Power Chew range
Long Paws’ new Poop Porter creates 'Marmite moment'
The best of the previous Pet Trade Xtra
Could this award-winning product take the market by storm?
Picture round-up from PATS Telford
Town hit by shock pet shop closure
Lily's Kitchen appoints new CEO
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New Hurtta Coats available from Pedigree Wholesale


With the onset of Autumn exclusive UK distributor Pedigree Wholesale has launched a new range of coats from Hurtta. The range includes the Drizzle Raincoat, Downpour Suit and Rain Blocker.


Available in two colours, Currant and Raven, and 13 sizes from 20 to 90cm the waterproof Drizzle Raincoat is an essential outfit for all dogs in rainy, windy or muddy conditions.


The Drizzle Raincoat is also excellent in cooler temperatures due to a warming foil patterning in the lining.


Thanks to its muscle-warming properties the Drizzle is also ideal for dogs engaged in active sports for warming up and maintaining their well-being before and after performance.


The Drizzle is made from an elastic, silent and breathable fabric with a weatherproof Houndtex® layer, whilst 3M reflectors maximise visibility in the dark.


The waterproof and dirt-resistant Downpour Suit protects dogs in the best possible way in changing weather conditions. The Downpour Suit has a high collar with built-in rain trap which prevents water going inside.


The Downpour Suit is made from a durable and comfortably flexible outdoor fabric that doesn’t rustle when the dog moves.


The adjustable leg length makes it possible to modify the overall and with both neckline and waist tightening mechanisms the overall can be adjusted to fit perfectly and keep it in place in even the most active play. The Downpour Suit is available in one colour Raven and 17 sizes from 30S to 60L.



The waterproof Rain Blocker with front legs offers a completely new solution to protecting dogs in the rain, combining the protection of an overall and the ease of use of a coat. The coat features a high collar with built-in rain trap. With back length adjustment and neck and waist tightening drawstrings, the coat can be adjusted to fit perfectl.


The Rain Blocker is made of a durable, flexible and comfortable outdoor fabric. Extensive reflectors in the collar and rear hem improve visibility in the dark. Rain Blockers are available in two colours, Raven and Stream, and 10 sizes from 25 to 70cm.


All coats include an opening in the back to connect a harness.


Professionals in dog clothing, Hurtta have been designing and manufacturing premium quality clothing since 2002.


If you would like more information about Hurtta coats contact Customer Services on 0115 982 3900 or speak to your Relationship Manager.

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