It highlighted Pooch & Mutt’s collaboration with Shaken Udder, makers of natural, British milkshakes. Both companies are proud to not use any artificial colours, preservatives or flavours in their products.

Jodie Farran, co-owner of Shaken Udder, said: “Though our products are very different, our companies share similar backgrounds and business ethos. We’re both similar-sized companies that were created from a drive to produce high-quality products for a specific market."

Pooch & Mutt look to find other companies who create premium, natural and ethical products regardless of their sector to partner with for social media partnerships.

Passion is a key component of any collaboration and a desire to produce superior products for the British population.

Samantha Southwell, Pooch & Mutt’s Communication Coordinator, added: “We are very pleased to have been featured in the Telegraph and represent the UK pet industry. It was a big win for new, British brands who aim to create premium products in their sector."

Pooch & Mutt’s bestselling range of grain free, natural and ethical foods are available in five varieties to help with specific problems dogs may have including Calm & Relaxed, Fresh Breath, Move Easy, Slim & Slender and Health & Digestion. The foods are available in 2kg and 10kg bags.

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