King British has launched a new video to share with customers through social media channels, explaining what ingredients are used in its fish foods, the health benefits, and why its uses a unique ingredient called IHB.

You can view the King British video here: https://youtu.be/1o2Hd_Cd9_U

“All of our fish flake foods are made using only the finest ingredients, such as hydrolysed fish protein (as supposed to fishmeal),” said a King British spokesperson.

“Enzymatic hydrolysis is used in the processing of the fish protein. This increases protein digestibility, therefore increasing the amount of protein available to the fish and reducing the amount of waste produced. This ensures good water quality, which is so vital in maintaining fish health.

“Unique, only to King British, is our Immuno Health Booster (IHB). IHB is an ‘immunomodulator’ and a major breakthrough in nutritional science. It regulates the immune system, producing immunostimulants as well as suppressing them when necessary, helping to avoid auto-immune diseases or infections.

“This naturally helps fish to reduce stress to optimise their health and longevity. IHB is suitable for all coldwater, tropical and marine fish that will eat prepared dry food.”

All King British flake foods and some of its specialist foods contain IHB including King British Goldfish Flake, King British Tropical Flake and King British Cichlid Flake, King British Cichlid Sticks and King British Algae Wafers.

In trials, 97% of fishkeepers reported improvements in vitality, general health or an inclination to breed after feeding with King British flake foods.

If you would like to stock King British products, contact your local Sales Executive,  call 0333 0066 236 or email hello@kingbritish.co.uk.

The new King British Product Guide is also available – ask for a copy when you speak to the company.