Bestpets has expanded the choice of pet accessories, RAW and premium foods available to its customers after reaching agreement with six new suppliers.

Peter Brame, Director of Trading – Pet, said: "We’re excited to be working with our new suppliers and we look forward to forging an excellent working relationships, that in the end ultimately means more choice and opportunity for sales growth for our retailers.’

They are pleased to welcome Rogz, Rosewood & Verity and Voss on board for accessories.

“This comes as great news to us,” stated John Henshilwood, General Manager of ROGZ Europe. “We have been present in the UK market for many years, and have slowly seen our brand grow in recognition and distribution. We have historically chosen our partners carefully to ensure we team up with like-minded businesses who share our philosophy of quality and superior service. We are confident that Bestpets embody this outlook, and we look forward to increased exposure, coverage and success in partnership with them. Our U.K. key account manager Sallie-Ann Reed is working closely with the sales team to bring Rogz quality and innovation to pet retailers across the country. We wish them every success and look forward to taking ROGZ to new heights in the UK in the coming months”.  

To help retailers maximise sales from consumers who are looking for alternatives to traditional pet foods, Bestpets has expanded their frozen food offering by introducing ranges from Benyfit and Nutriment. Bestpets has also started working with the super premium brand, Billy + Margot.

Peter goes on to say ‘premiumisation is key to growth within the pet industry and we’re passionate about helping our customers to grow their business. The trend for the humanisation of pets shows no signs of slowing down. As consumers become more aware of nutritional values and provenance of food for themselves, they are thinking about their pets food too. This is where RAW feeding and premium foods come into play.’

Benyfit, Nutriment, Billy + Margot, Rogz, Rosewood and Verity & Voss products are all now available to buy from Bestpets.