In This Issue
Leading wholesaler acquires fish food business
First look inside new pet superstore
New pet store set to create 10 jobs
Dog care brand takes aim at gifting market
FSA welcomes ban on feeder rodent imports
Beco donates thousands of meals to dogs of the homeless
Register for free entry to UK’s Spring pet industry exhibition
Grooming business throws weight behind safety campaign
Couple launch natural bone broth for pets
Pioneering RAF police dog receives animals’ Victoria Cross
Pet firm enlists help of international floral designer
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Doghouse struck by meteorite raises £32,500 at auction
Pet shop worker awarded £20,000 after winning unfair dismissal case
AMTRA appoints Michael Seals MBE as new chair
3D printer helps dog walk again
Awarding body expands scope of qualifications
Bira's statement on High Street store closures report
BSAVA award winners announced
Five dogs names as finalists in Crufts Hero Awards
The best of last week's Pet Trade Xtra
Leading German firm acquires Arden Grange
PIF begins work on licensing review and asks for input
Fast-growing UK firm acquires dog treat business
Pet shop thieves spray animals with blue paint 
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AMTRA appoints Michael Seals MBE as new chair

The Animal Medicines Training Regulatory Authority has announced the appointment of Michael Seals MBE to the role of chair. 

 

He will take up the post following the AMTRA council and board meeting in London on March 1.

 

An experienced and well-respected figure in the animal health and welfare sector, Mr Seals succeeds Phil Sketchley as independent Chair following his retirement after forty-eight years in the industry, serving as AMTRA Council Chair since 2014.

 

“My intention is to take a proactive approach, working with the Board and Council to review AMTRA’s current work and identify opportunities for the future, adapting to changes and helping to defend and deliver AMTRA’s role within the sector,” said Mr Seals.

 

Bringing a wealth of knowledge and experience within the Government and industry, as well as from a consumer level, Mr Seals intends to address the market needs for the future, including the introduction of new technologies and enhanced CPD opportunities.

 

Mr Seals said: “The sector is in a period of adjustment, including Defra, VMD and across the entire sector, and there are many opportunities for us to evolve and deliver on our appetite to drive change, meeting the demands of our RAMAs, their employees and the industry, as well as animal owners.

 

“As an independent, not-for-profit organisation, AMTRA has many strengths that it needs to harness and develop to help keep driving this change and to support the work, training opportunities and understanding of all AMTRA RAMAs across all species.”

 

A livestock and arable farmer in south Derbyshire, Mr Seals recently ended a ten-year term in Defra as Chair of the Animal Health & Welfare Board England, and as the lead in the development of the Animal Health & Welfare Pathway. 

 

He has experience as Chair in a number of other roles including the not-for-profit National Fallen Stock Company, and is also the owner of a sports horse show jumping team, with breeding, training and livery facilities.

 

“We’re excited to be working with Michael, taking a fresh look at our priorities and strategies, as Phil Sketchley steps down from the role after over 21 years’ service as a board member, the past seven years as Chair,” added AMTRA secretary general Stephen Dawson.

 

Mr Seals will be assisted by John Blackwell, who was elected to the position of vice-chair at AMTRA’s December 2021 board and council meeting.

 

Mr Blackwell, an experienced qualified veterinary surgeon, has been a member of the AMTRA board since 2000, and takes over from Peter Rudman who has stepped down after 16 years in the position.

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