Two new categories announced for PIF Awards

Raw Store of the Year, sponsored by Nutriment, will recognise outstanding businesses where at least 70% of turnover comes from raw pet food, natural treats, and supplements. The award will celebrate companies showing strong growth, excellent customer service, reliable fulfilment, and a genuine commitment to raw and natural pet nutrition.

Best Newcomer Award, sponsored by The Animal People Recruitment Company, shines a spotlight on individuals who have joined a new pet industry organisation within the past 12 months and have already made a measurable impact. Judges will be looking for early achievements, contribution to team success, and future potential.

All awards remain completely free of charge to enter, as ever and entries will remain open until Wednesday 3 September.

Winners of the Pet Industry Federation Awards 2025 will be revealed at the Double Tree by Hilton Hotel, Stoke on Trent on Thursday 6 November.

To find out more about these new Awards, or any of the Awards open for nomination this year visit: https://petfederation.co.uk/pif-awards/

There are still some sponsorship spots available for the PIF Awards, which provide outstanding promotional and networking opportunities. To find out more about sponsorship, please contact Daniel Everett, PIF's Events Coordinator, on 01234 224507 or email daniel.everett@petfederation.co.uk