In This Issue
Pet firm launches crowdfunding campaign for revolutionary dog bowl that fights germs
Pet rabbit obesity is a problem and needs to be addressed
PATS Telford shapes up to be a memorable show
Pet cooling range takes market by storm
FourFriends Pet Foods launches new grain-free recipes
Lily’s Kitchen makes a stand for love
'Leading the Way' new business opportunity
Natures Menu refreshes ‘Raw Treats' range
Cool tips for hot weather from Vet's Kitchen
Spare a thought for birds in heatwave, urges wildlife firm
First glimpse of the new Loving Pets warehouse designs
EUKANUBA reveals Live Life Well Together Ambassadors
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Beaphar launches #DrawMeYourFamily competition
TurmerTinc! breaks records for CSJ
Plans for new pet crematorium in Nottinghamshire approved
Blue Cross comments following the Westminster debate on pet theft
Brambles PAW team up with Royal Canin to help save wildlife babies
Catfest launches first ever cat-lover event in London
New book tackles quirks of cat behaviour
Koi Show at Squire’s Garden Centre in Washington
The best of the previous Pet Trade Xtra
Vital storms ahead with new energy...and new offices!
Pet firm ranks third in European Great Place to Work list
East London pet shop to close after 46 years
Woman hit with £350 vet bill after dog gets jaw stuck in £14 toy from Aldi
Thousands of dogs and businesses join in the fun on Bring Your Dog To Work Day
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FourFriends Pet Foods launches new grain-free recipes


With a rise in demand for grain free pet foods, FourFriends has listened to consumer needs and developed its range of recipes made with aloe vera for dogs.


New to their website are two grain free recipes that include a unique core ingredient: aloe vera. You can find this botanical plant, crammed full of amino acids, in the whole FourFriends range.


Aloe Vera contains vitamins and minerals making it one of nature’s most effective cleansers. It is especially effective in the cleansing of the dog’s or cat’s intestine.


Grain free lamb is made with pure lamb which is a mild protein source suitable for adult dogs with sensitive stomachs. Grain free wild boar is made with delicious wild boar and turkey meat contributing to excellent body condition.


Both recipes are completely free of grain and gluten, making these the perfect meals for dogs with sensitive stomachs.

Benefits of feeding Fourfriends grain free lamb and grain free wild boar:

  • It is known that dogs can suffer with intolerances to grain and gluten so these recipes are completely free of these ingredients.
  • Ideal for dogs with any sensitivity.
  • Increased palatability with an excellent taste sensation.
  • Improved skin and coat.
  • Aloe vera contains anti-inflammatory properties for optimum health.
  • Rich in calcium, magnesium, zinc, iron, selenium and potassium, essential minerals for your dogs wellbeing.

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