In This Issue
New Product Awards winners revealed at AQUA
Pet store has licence to sell puppies revoked
First day at AQUA 2017 hailed a huge success
Lifetime Achievement Award for ex-OATA chief executive Keith Davenport
Collards launch gets tails wagging at PATS
Natures Menu appoints Heyhuman as first-ever strategic and creative agency
Pets at Home to hold ‘Dragons’ Den’ style innovation day
Peregrine Livefoods acquires WhitePython
Pooch & Mutt teams up with leading health food brand
Start-up firm set to launch range of cat climbing frames
PAWBO to debut at National Pet Show
Tetra makes a splash at the National Pet Show Birmingham
Get your own copy of Pet Trade Xtra
Investment company raises stake in Pets At Home
Plan to stamp out puppy farming
Shortlist announced for Pet Industry Federation Awards
Pero shortlisted for Exporter award
Pets Choice appoints Key Account Manager for Pet Speciality Sector
PDSA vets save dog that swallowed gravel
Mighty Mutts range set to reignite puppy sector
Eukanuba launches new visible benefits campaign
Independent Vetcare’s Graduate Academy intake grows for third year running
The best of last week's
Just for Pets back in business following acquisition by Pedigree Wholesale
Pets at Home shares drop after private equity firm sells £119m worth of stock
'New concept pet store' Bessie & Boo excluded from Just for Pets deal
Bestpets trade show branded a roaring success
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Tetra makes a splash at the National Pet Show Birmingham


As the official sponsor of the Kids Zone at The National Pet Show,taking place at the NEC in Birmingham, Tetra will host a range of activity to inspire and engage excited young fishkeepers to learn more about the fascinating world of fishkeeping.

The Tetra initiative will include fish themed arts and crafts, face painting, competitions, and a cool treasure hunt adventure! For the more experienced fishkeepers there is also the opportunity to gain in-depth information on common problems such as algae and fish disease from Tetra’s on-stand experts.

If that wasn’t enough, at the centre of the Kids Zone Noel’s Ark will bring a variety of animals from hens, owls, mini beasts and dogs for children to enjoy whilst budding vets can tune into inspirational talks from Supervets’ own Professional Noel Fitzpatrick.

Over the course of the weekend, Tetra will showcase its range of aquariums including children’s themed Minions and My First Aquariums which offer families everything they need to kickstart their new adventure. In addition, Tetra’s stylish Cascade Globe and premium range of food and core products will also be available for visitors to learn more.

Ashleigh Foster, Aquatics Marketing Manager at Tetra comments, “The National Pet Show London was a huge success for us and so we’re very excited to be continuing the fun in Birmingham with some new activity. Not only are all of the wonderful species fascinating to watch, but research has also shown that they offer a range of benefits to children including reducing stress, boosting cognitive development, and encouraging responsibility.”

During the show, Tetra will be present at stand A226, next to the Kids Zone. For those looking to attend, Tetra is happy to offer 25% off the advanced online ticket price for adult and children. Just enter the promotional code ‘TETRA’ using the following link:

www.theticketfactory.com/default/online/tickets/exhibitions/national-pet-show/birmingham/

For more information about Tetra, visit www.tetra-fish.co.uk or join the conversation with Tetra UK on Facebook.
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