In This Issue
Pet food firm secures £5m in funding to support global expansion
Parking restrictions blamed for pet shop closure
The Easy way to break into water features
Chuckit! sets tails wagging with launch of Ultra exciting new combo
Festive pet product becomes a nationwide bestseller
Dates and venue announced for AQUA 2019
Rescue Pet of the Year winners announced
Vets strip off to help pets of the homeless
Pure launches potato-free Brilliant Beef primal recipe
Both pets and owners suffer anxiety from fireworks
Edgard & Cooper launches new winter fish recipes
WildWash wins Best Pet Cosmetics Award
Lily's Kitchen extends puppy range
Get your own copy of Pet Trade Xtra
Inspired Pet Nutrition appoint Graham Wheeler to the board
The Guild of Master Groomers welcomes new member
Celebs set to appear at trade fair
The best of last week's
Pets at Home to hold ‘Dragons’ Den’ style innovation day
New Product Awards winners revealed at AQUA
Investment company raises stake in Pets At Home
Start-up firm set to launch range of cat climbing frames
Lifetime Achievement Award for ex-OATA chief executive Keith Davenport
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Start-up firm set to launch range of cat climbing frames

British start-up, Catipilla, is launching a new range of cat climbing frames at The National Pet Show at Birmingham’s NEC on November 4-5.

Following months of development and testing, Catipilla is excited to be bringing its innovative concepts to the burgeoning pet market.


Founded at the start of 2017, Catipilla’s idea is simple - to replicate a natural environment and create safe, stimulating spaces for cats to climb and roam freely. Their wall-mounted climbing frames are a new concept in a competitive market and will be showcased within the Cat Zone at The National Pet Show.


Catipilla’s product range is being manufactured in the UK and is focused on high quality. Each climbing frame is wall-mounted and made with contemporary materials including anodised aluminium, EPP and zinc-plated steel. The climbing frame is modular and can be installed inside or outside the home. Pre-orders have already been secured from the UK, Denmark, France and New Zealand.


23-year-old co-founder, Joseph Sutton, on launching Catipilla, “After months of development and testing, we’re excited to finally get our ideas in front of people and see their reaction. Our climbers have been built by cat people, for cat people and we can’t wait to see them in action.”


Having secured seed funding, the team at Catipilla has ambitions stretching far beyond The National Pet Show with multiple ideas for new products already in the pipeline. Catipilla’s stand (C122b) will be located in the centre of the Cat Zone at The National Pet Show. Catipilla is seeking the opportunity to work with trade partners in the near future.


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