In This Issue
Tributes pour in following the death of John James
Honeyfield’s shares tips to help your customers support fledglings
Donald Cooke celebrates 125 years in business with new launches in the pipeline
Jollyes gets set to open two new superstores
Visitor registration now open for PATS at the NEC
Crufts welcomes over 20,000 dogs of all shapes & sizes
Dorwest Herbs proud to be back at Crufts 2025
Hurtta Spring Summer 2025 collection is here
PAWD DRINKS adds Wellness drink to impressive range
Get your own copy of Pet Trade Xtra
Ceva launches Pet Anxiety Month during March
Companion Animal Sector Council set to hold engagement forum
First-ever satellite-powered pet tracker launched
Bira warns of rising food prices despite overall shop deflation
Bull Terriers with young handlers race in Canicross
The best of last edition of Pet Trade Xtra
Established pet food supply business for sale
Pet Brands enters exclusive partnership with Nike
Leading suppliers book stand space in the Aquatics Zone at PATS 2025
Entries open for PIF’s Innovation Awards
New venue for prestigious PetQuip Awards
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Find out how Pet Trade Xtra can help to promote your business and products.

Editorial: neil@pottingshedpress.co.uk

Advertising: alan@pottingshedpress.co.uk


Hurtta Spring Summer 2025 collection is here

 

The Hurtta Spring Summer 2025 Collection has arrived, featuring upgraded designs in fan-favourite lines and exciting new additions.

 

The Hurtta Weekend Warrior Harness II ECO is an upgrade to the Weekend Warrior collection. The new upgrades run across the best-selling Raven colour and new Parsley and Eggplant colours. The new design features more inclusive sizing, an updated design with slimmer front padding designed to fit more breeds and redesigned back padding, eliminating chafing or discomfort.

 

The Safeguard Harness ECO is a completely new style addition for Hurtta; this harness is available in 2 colours and multiple sizes. Ideal for rescue dogs, clever dogs prone to slipping out of their harness, and young pups still mastering leash manners, the Safeguard Harness ECO will make this worry a thing of the past. This harness style is sometimes called an escape-proof or a three-strap harness thanks to its third attachment point—a distinct difference from standard harnesses. Thanks to this unique design, the harness provides a snug, slip-free fit for dogs of all sizes (even those with narrow waists or deep chests).

 

Another new addition for Hurtta is the Expedition Pack ECO. Crafted to provide both functionality and comfort, the lightweight and soft Expedition Pack ECO is perfect for everyday walks, lunchtime jogs, or epic hikes in the wilderness. This clever dog backpack has ample space for all necessities.

 

All products in the Spring-Summer collection are made with recycled materials. At Hurtta, they understand nature's carrying capacity is limited and want to be mindful of and take responsibility for their products' effects on the environment. 

 

Hurtta are from Finland, "The wild North," a place known for its pure and exotic nature and unrelenting winters. Originally, they were clothing industry professionals, and were determined to make functional products for their own dogs while also developing a range of functional dog gear globally.

 

Hurtta is available exclusively through Pedigree Wholesale to the specialist pet trade. Shop the range online here: https://petproducts.co.uk/hurtta/ or speak to your local Business Development Manager, or Telephone Account Manager to order or speak to their friendly Customer Services team to find out how you can open a trade account.

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