In This Issue
Tributes pour in following the death of John James
Honeyfield’s shares tips to help your customers support fledglings
Donald Cooke celebrates 125 years in business with new launches in the pipeline
Jollyes gets set to open two new superstores
Visitor registration now open for PATS at the NEC
Crufts welcomes over 20,000 dogs of all shapes & sizes
Dorwest Herbs proud to be back at Crufts 2025
Hurtta Spring Summer 2025 collection is here
PAWD DRINKS adds Wellness drink to impressive range
Get your own copy of Pet Trade Xtra
Ceva launches Pet Anxiety Month during March
Companion Animal Sector Council set to hold engagement forum
First-ever satellite-powered pet tracker launched
Bira warns of rising food prices despite overall shop deflation
Bull Terriers with young handlers race in Canicross
The best of last edition of Pet Trade Xtra
Established pet food supply business for sale
Pet Brands enters exclusive partnership with Nike
Leading suppliers book stand space in the Aquatics Zone at PATS 2025
Entries open for PIF’s Innovation Awards
New venue for prestigious PetQuip Awards
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Editorial: neil@pottingshedpress.co.uk

Advertising: alan@pottingshedpress.co.uk


Pet Brands enters exclusive partnership with Nike

 

Pet Brands Ltd has entered into an exclusive partnership with Nike to bring the revolutionary Nike MaxFusion Dog Toys to the UK market. These innovative toys are crafted from Nike Grind materials, demonstrating both brands’ commitment to sustainability and high-performance design.

 

Nike MaxFusion Dog Toys are made from repurposed materials sourced from used athletic shoes manufacturing scraps. Through Nike's Grind programme, these materials are processed and transformed into durable, non-toxic toys designed to enhance playtime for dogs of all sizes. By combining sustainability with functionality, MaxFusion toys provide an environmentally friendly and exciting option for pet owners who care about their dog’s well-being and the planet.

 

As the exclusive distributor of Nike MaxFusion Dog Toys in the UK, Pet Brands Ltd will offer these eco-conscious products through a network of retailers, e-commerce platforms, and pet specialty stores. With this new partnership, Pet Brands Ltd will introduce an exciting range of Nike-branded dog toys that are durable, safe, and made from sustainable Nike Grind materials.

 

“We are thrilled to be the exclusive distributor of Nike MaxFusion Dog Toys in the UK,” said Amy Spratt, Group Head of Marketing at Pet Brands Ltd. 

 

"This partnership is a significant step forward in our commitment to providing pet owners with products that combine innovation, performance, and sustainability. The MaxFusion toys are the perfect fit for pet owners who want to provide their dogs with high-quality, eco-friendly toys.”

 

The MaxFusion Dog Toys will be available in a variety of shapes and sizes, ensuring that dogs of all breeds can enjoy hours of play. Whether fetching, chewing, or tugging, these durable toys are designed to withstand the most energetic play sessions. In addition to their functional design, the toys also help reduce the environmental impact of waste, aligning perfectly with the growing trend towards sustainability in the pet care industry.

 

Pet Brands Ltd and Nike are both committed to making a positive impact on the planet by promoting the use of sustainable materials. Nike Grind materials, which have been repurposed from athletic shoes, are transformed into products that reduce the need for virgin materials, thereby lessening the environmental footprint.

For more information on the full range of products or to become a retailer, visit www.petbrands.com or contact sales@petbrands.com

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