In This Issue
Pedigree Wholesale cuts prices on over 150 top-selling brands
Independent pet shop owner vows to continue trading despite mounting financial pressures
RVC research recommends improvements to canine health
Franchise company OSCAR Pet Foods ceases trading
Closed pet shop premises put on the market
Dorwest launches new gut health supplement
Yorkshire brand announces launch of dog raincoats in bestselling style
Lily’s Kitchen unveils supplements and salmon oil range
Zoomark puts spotlight on pet-tech with launch of Next 5.0
Nylabone expands popular Gourmet Range
Leading dog expert to join The Dog-G8 Company at Crufts
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Pedigree Wholesale appoints new Business Development Manager
Trade show Interzoo unveils new brand identity
Global pet food market predicted to grow significantly
World champion says dreams came true
Independent retailers cut costs and boost profits through sustainability
The best of last edition of Pet Trade Xtra
Closing down pet shop blames high-street decline
Urgent action needed on pet business licensing
Pet retailer reaches final of top SME event
My Anxious Dog founder wins top business award
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Dorwest launches new gut health supplement

 

Award-winning herbal pet care experts at Dorwest Herbs have launched a new digestive support supplement for all-round gut health, Probiotic Plus.

 

Adding to the already bestselling digestive range, Probiotic Plus provides daily microbiome support for optimal gut health and utilises the benefits of a pre, pro and postbiotic. 

 

Formulated by nutritionists and vets for maximum benefits, it effectively promotes normal gut function by supporting the good bacteria in a dog’s gastrointestinal tract. It includes the probiotic Calsporin, a robust soil-based organism (SBO) which has been tested for safety and efficacy and has been proven to improve stool consistency in dogs.

 

Designed for complementary action to other Dorwest products such as Tree Barks, Probiotic Plus is a great new way to ensure ongoing digestive health and function. With growing evidence suggesting a healthy gut microbiome is essential for gut health, alongside multiple requests for a probiotic from valued customers, it was the logical next step for the Dorwest development team.

 

Probiotic Plus only contains scientifically backed ingredients and each has a clear purpose, for a clean formulation, free of fillers and additives. The formulation includes:

  • Prebiotic: Fructo-oligosaccharides (FOS) and inulin provide both rapidly and slowly digestible food sources for probiotic bacteria, helping ensure their survival in the gut.
  • Probiotic: Trusted, safety-tested and robust soil-based organism (SBO) and live probiotic (Bacillus subtilis C-3102 DSM 15544 - Calsporin®), is proven to improve stool consistency in dogs.
  • Postbiotic: Inactivated bacterial species (Bifidobacterium longum CECT 7347), shown to benefit digestive health.

Probiotic Plus can be given daily to maintain optimal gut health in any dog but is especially beneficial for dogs with sensitive tummies and/or loose stools; providing all-round gut support.

 

Jo Boughton-White Msc, Managing Director at Dorwest said: “We spent a lot of time carefully designing Probiotic Plus with experts to best suit the needs of our customers and their dogs, while maintaining our trusted quality. Probiotic Plus sits beautifully alongside our bestselling Tree Barks, ensuring customers have standalone options that complement each other to support digestive health.”

 

With a new sprinkle capsule designed to either give to dogs whole, or mixed in easily with food, Probiotic Plus capsules are now available to buy as 100 or 200 pots with RRP from £19.90. To find out more, visit Dorwest.com, call 01308 897272 or email info@dorwest.com.

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