With its eye-catching stand, free expert dental check-ups and innovative product range, WHIMZEES all-natural daily dental chews has enjoyed a hugely successful Crufts, exceeding all expectations.
The brand, which stood out in bold WHIMZEES green and with a dedicated dental check-up zone, as well as a WHIMZEES shop, sold in excess of 100,000 chews during the show, and was visited by over 10,000 people across the event’s four day duration.
“Reaching a milestone of over 100,000 dental chews sold has gone way beyond what we expected. We had to turn on extra last minute stock delivieries due to popularity of the product with Crufts visitors. We were delighted with the customer reaction to the brand, and the amount sold is proof of a highly successful show,'” says Ken Davies, Sales Director at Kennelpak, the UK and Ireland’s exclusive distributor of WHIMZEES dental chews.
In addition to high sales and visitor numbers, the WHIMZEES stand also hosted scores of dogs as they received free dental check-ups from global expert vet, Dr. Danielle Bernal.
Dr. Bernal looked at the teeth and mouths of dogs ranging in size from the dachshund to the golden retriever, all happy to be checked over so that expert advice could be passed on to their owners.
And, despite being at an event full of championship dogs, Dr. Bernal estimated that over 80% of the dogs seen at Crufts showed some early signs of dental disease, proving that all dogs need extra daily care and attention for their teeth and gums.
Dr. Bernal says: “In today’s ever hectic lifestyle, keeping on top of your pet’s teeth can be tricky. However, regular dental check-ups at your vets, combined with home brushing and supplemented by a scientifically-proven daily dental chew like WHIMZEES; makes for the perfect combination to looking after dogs’ teeth – whether they are championship breeds or not!”
“Kennelpak is really enjoying working with WHIMZEES and helping to grow the brand here in the UK. It’s been a great team effort - combined with the WHIMZEES team’s enthusiasm and fun, positive approach - that’s resulted in such a successful Crufts this year,” concludes Ken Davies.