WHIMZEES by Wellness has introduced WHIMZEES SOFT, a new line of dental chews formulated specifically for senior dogs and those preferring a gentler chewing experience. 

This latest innovation offers a 35% softer texture than the original WHIMZEES Adult Stix and Toothbrush, making it ideal for aging dogs.

Engineered with natural, easy-to-digest ingredients, WHIMZEES SOFT provides pet parents with a dental care solution that is not only effective but also tailored to meet the growing demand for gentle oral health products in the pet industry. Flavoured with parsley, a natural breath freshener, the new grain-free, vegetarian formula supports oral hygiene while offering a palatable experience dogs will enjoy.

"WHIMZEES SOFT represents our commitment to addressing the evolving needs of both pets and pet parents," said Céline Conte at Wellness. "With the increasing number of senior dogs and dogs requiring a more tailored approach to oral care, this product allows us to expand our range of solutions while maintaining our focus on natural, high-quality ingredients."

Product Highlights:

• Softer Texture for Chewers: WHIMZEES SOFT offers a 35% softer texture compared to traditional WHIMZEES chews, making it ideal for aging dogs.
• Natural, Digestible Ingredients: Free from artificial additives, this grain-free and vegetarian formula ensures a clean label for health-conscious consumers.
• Parsley Infusion for Breath Freshening: Natural parsley helps combat bad breath, aligning with consumer demand for functional pet products.
• New Bone Shape: The distinct bone-shaped design provides an engaging chewing experience that helps reduce plaque and tartar while promoting better dental hygiene.

The release of WHIMZEES SOFT reflects the brand's strategic response to the growing interest in pet dental health, particularly in the senior dog segment. As pet owners increasingly seek specialized solutions that cater to the specific needs of their pets, WHIMZEES continues to position itself at the forefront of the natural dental care market.

WHIMZEES SOFT is now available to order from Kennelpak, who will be exhibiting at PATS this weekend on stand B20. 

For more information visit Kennelpak.co.uk or e-mail sales@kennelpak.co.uk