In This Issue
Australian firm acquires UK pet business Billy+Margot
Revealed: the secrets of success of the UK's Pet Retailer of the Year
Shop fitting is crucial to a store's success
PATS Telford breaks 2,000-visitor mark…AGAIN!
Picture round-up from the pet extravanganza
Telford our 'biggest and best yet', say award winners Beco Pets
Torus Bowl proves to be a winner for Dog Rocks UK
Pet Rebellion's novel way to showcase car mats
Exciting ranges from Bucktons and Nature's Feast
Free bubbly to pet business who joined PIF at PATS
Vividarium scoops pet industry’s top accolade
Bessie and Boo set to launch Guide Dogs fundraising week
Get your own copy of Pet Trade Xtra
New Look's former CFO joins ranks of Pets At Home
PATS Telford 2016 New Product Award winners
PetQuip Award winners
Ultimate Goldfinch Mix scoops award
Ozzy's on-screen death set to devastate Coronation Street fans
Lifetime Achievement Award for Bruce Fogle
Innovative new dog bowl earns TV Supervet praise
NAF's sparkling trade fair sponsorship
See how the experts have 'A Way with Dogs'
Noel Edmonds says he hasn't lost the plot over pet website
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PATS Telford 2016 New Product Award winners


The winners of the PATS Telford 2015 New Product Awards were chosen by a team of expert pet retail judges, who arrived at the show before 9am today (Sunday), in order to make their choices from a record number of more than 260 new products entered.

Their decisions took into account a number of guideline criteria such as product innovation, design, quality, packaging and value for money.

The judges agreed that the New Product Showcase had produced a high calibre of entries with a tremendous amount of innovation. They were pleased to see such a wide range of products, and felt the majority of items on display showed some great innovation.

Here is a full list of the winners together with the judges’ comments:

CAT PRODUCT
Winner
Wellbeing Range
Entered by: Burgess Pet Care
Judges’ comments: Eye-catching, clear presentation with easy-to-read information and a good price point.

DOG FOOD AND TREATS
Winner
Naturediet Dog Treats
Entered by: Naturediet Pet Foods
Judges’ comments:
Welcome addition to treat ranges with a moist dog treat, which is something a little different. Packaging is attractive.

DOG ACCESSORY PRODUCT
Winner
‘Le Bol’ dog bowl
Entered by: Loving Pets
Judges’ comments: Reasonably priced, bright colours that could co-ordinate with kitchen. This is a non-stick versatile bowl with a good enameled design.

BIRD PRODUCT
Winner
Ultimate Goldfinch Mix
Entered by: Walter Harrison’s
Judges’ comments: Stand-out packaging and a food for birds that everyone wants to have in their garden. Well priced.



SMALL ANIMAL PRODUCT
Winner
Tortoise Home
Entered by: Vividarium
Judges’ comments: Stunning feature – would make us want to go out and get a tortoise. Good fun but practical product and a reasonable price point for what you get.

PET CARE PRODUCT
Winner
Frontline Pet Care
Entered by: Merial Animal Health
Judges’ comments: A good presentation stand with many interesting products to browse through and all reasonably priced.



GROOMING PRODUCT
Winner
FoOlee Easee De-Shedder
Entered by: Kruuse UK Ltd
Judges’ comments: A very useful tool for any pet dog or cat owner to assist with de-shedding. Versatile, detachable and easy to use.

GIFTWARE PRODUCT
Winner
The Fox
Entered by: Supa Ltd
Judges’ comments: Looks like a very good quality product and animal designs are currently ‘flying off the shelves’

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