A San Francisco-based start-up have created a range of neon LED collars that will help owners find your pets.
HALO Belt Company originally designed illuminated belts for late-night joggers, backpacks and skateboards, to help keep people safe while outside in the dark.
Funded entirely by Kickstarter in August 2012, the brand's goal is to 'merge safety, fashion, and culture into an essential everyday product', their tagline is 'be seen, be safe'.
Available in red, green and blue, the collars have reflective stitching and fully-recharchable batteries that last up to 75 hours.
The company said: "LED pet collars have been on the market for years, however, most of them are made using cheap nylon materials with LEDs that are just as bad.
"We have re-designed and created an ultra high quality illuminating collar using our custom patented illumination system.
"Just like our HALO BELT, each HALO MINI is designed to illuminate in bright neon colors.
"The purpose of the HALO MINI is to keep our loved ones safe when outside at night.'
The brand has already smashed its $10,000 target - 667 backers have pledged a total of $30,970 - and they still have nine days to go. A Kickstarter donation of $29 means you'll get the collar at a discounted rate. Once pledging is over the collars will retail for $45.