In This Issue
Car harnesses for dogs should be crash tested before going on sale, says leading UK pet supplier
OATA helps aquatic shop fight onerous pet shop licence condition
Oscar & Hooch reveals new counter top display unit for retailers
Britons will spend more than £4.6bn on their pets this year
Strong seminar line-up at PATS Sandown
ORIJEN invests in sponsorship of Crufts 2015
Ceva run extensive Feliway TV advertisement campaign
Royal Canin's Urban Life takes towns by storm
Bern Pet Foods hosts stand at National Cat Club Show
New Betta fish husbandry guidelines released
Three new meaty treats from CSJ
Cash plea as work starts on £1.5m pet hospital
Updated Tagg pet tracker monitors temperature to keep dogs from overheating
Overweight dogs targeted by ACANA Light & Fit
Exotic pet business scales up with MSIF funding
Mr Fothergill's RSPB seed range flying out of retailers' doors
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Ceva run extensive Feliway TV advertisement campaign



Ceva Animal Health is currently undertaking a major new national TV advertising campaign to raise awareness of the benefits of its leading veterinary behaviour product Feliway amongst cat owners.

Featuring the strapline ‘Transforming behaviour begins with Feliway’, the advertisement will educate cat owners on the action they should take to keep their cats happy and maintain a happy home, particularly in multi-cat households where inter-cat tension may be a problem. 

It focuses on the real life testimonial of a pet owner and the challenges of introducing a new cat to a household.

The 30-second advertisement, which is aimed at ABC1 women, was launched on Christmas Day and will run until until Sunday 11 January.  It will be featured on ITV1, Channel 4, Channel 5, digital channels including E4, Film4, ITV2, ITV3 and ITVBe and London Live.

For further information on Feliway visit feliway.co.uk.

Tow watch the video click here

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