Pets Corner boss goes undercover for Channel 4
Steve Charman, the co-owner of nationwide retailer Pets Corner goes undercover on Channel 4 in his own business to see if a potentially risky multi-million pound investment to grow the business is likely to succeed. The programme 'Undercover Boss' will be shown on Tuesday, July 29, at 9pm.
Charman is responsible for over 450 staff and a turnover in excess of £30 million. He went undercover to investigate the company's operations before they change strategy for the future.
As he battles to keep his identity secret, Charman investigates whether there is disorder in the shops, if sales staff are struggling, and how suppliers are paid.
Confronting whether there are problems within the organisation that cannot be ignored, he questions whether his expansion plan can succeed.
See how Charman – that's how he likes to be called – gets on when the programme is aired next week.
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