One of the most eye-catching products on show at the recent PATS Harrogate exhibition was the VARIO lead from market-leading company flexi...

The impressive flexi stand was a hive of activity during the two-day show with visiting retailers eager to see the new VARIO lead, which is available in both tape and cord models and in different sizes and colors.

User-friendly features for safe and flexible use are highlights of this new product range:

• New patented short-stroke braking system
• Patented customized handle adjustment settings
• Patented fast coupling system to easily attach interchangeable
  bite belts
• Matching exchangeable accessories
• Elegant design

Well-designed accessories complete the VARIO product range – an LED lighting system with front and rear light, a multi box for snacks or poop bags, a nylon coupler for two dogs and a shock absorber belt to avoid jolting of the dog.

For the market launch flexi are supporting retailers with high-profile presentations at the point of sale.

“With this campaign, we are intentionally pursuing our company goal of strengthening the flexi brand internationally, further enhancing our quality and market leadership, and impressing retailers and consumers every day with our ongoing innovations,” says founder and CEO Manfred Bogdahn.

www.flexi.de