Orbiloc appoints Pedigree Wholesale as exclusive distributor
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Orbiloc – the Danish maker of high visible, waterproof, shock- proof, durable safety lights – has appointed Pedigree Wholesale as its exclusive UK distributor.
Pedigree Wholesale will introduce Orbiloc Dog Dual into its extensive and focused network of pet stores and vet clinics, while a robust marketing, public relations, and retailer introduction and education will support sell-through and build awareness for Orbiloc´s high quality safety lights.
Pedigree Wholesale has a history of offering high quality and innovative products while working closely with both customers and suppliers and has earned a reputation for helping their customers grow both in terms of sales and profit. It's a reputation that was last rewarded when Pedigree Wholesale won the PetQuip Wholesaler of the Year for the second year in a row.
“We believe Orbiloc Dog Dual is the best safety light on the market, offering dog owners safety when walking their dog,” said Steve Brown, MD of Pedigree Wholesale.
“We couldn’t be more excited to get behind this brand and expand its reach in the UK market.
"No other dog light offers Orbiloc Dog Dual´s combination of visibility and quality and there’s no question there’s an untapped market for dog owners who are looking for a high quality dog light.”
Anette Kristensen, Orbiloc's sales and marketing manager, said: “We’ve been looking for the right distribution partner in the UK – a dedicated partner that have experience with brands combined with an extensive market knowledge.
“Pedigree Wholesale consists of a dedicated team with extensive market and product knowledge who have a knack for seeking out new innovative products, and then applying a level of focus to those brands that dramatically grow market share. I’m excited to be partnering with Pedigree Wholesale to help us develop our footprint within the UK.”
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