Owners still prefer to buy their pet food and accessories at specialist retailers rather than at supermarkets or online, according to a new survey by PetSafe.

The report states that 62% of UK consumers prefer shopping at national and independent pet stores for their products. The remaining 38% choose supermarkets and online for their pet purchases.

Other interesting findings highlighted that millennials are the biggest spenders with 39% of 18-24-year-olds spending over £50 a month on their pet.

At the other end of the age spectrum, the over 50s surveyed preferred to keep a tighter grip on expenditure, with only a fifth (20%) spending more than £50 a month.

Taking all age groups into consideration, the majority of people, just under half (46%) were found to spend between £20 and £50 a month on food, pet insurance, vet costs, toys and grooming.

The results are revealed in an independent survey of dog and cat owners conducted recently by global pet product expert PetSafe.

PetSafe International Marketing Director Angela Critchley comments: “It’s great to see that UK pet product suppliers are holding their own and continue to be a popular retail destination for pet owners. It isn’t surprising when you consider the good levels of customer service and expert advice that is widely available across the UK.   

"The online market is steadily growing too and many retailers are increasingly looking to offer online shopping for their customers – at the end of the day it’s all about choice.”

To find out information about PetSafe and its products visit the Digital Product Guide: PETSAFEPRODUCTGUIDE.COM. You can also visit the website at www.petsafe.net

The survey was conducted by OnePoll in June 2014 with 1,000 cat owners and 1,000 dog owners interviewed.