Crowds flock through the doors of a record-breaking PATS Telford
PATS Telford opened at its new venue on Sunday to bright sunshine and happy crowds thronging through the doors. With a record number of more than 200 exhibitors showcasing hundreds of new products, there was a tremendous buzz around Telford International Centre...
PATS Telford opened at its new venue on Sunday to bright sunshine and happy crowds thronging through the doors.
With a record number of more than 200 exhibitors showcasing hundreds of new products, there was a tremendous buzz around Telford International Centre...
The jazzy orange signage signaled the sunny mood for the day as retailers and wholesalers came to find out what’s new and innovative – and to see some old favourites too of course! Easy parking right by the door for exhibitors and visitors helped to foster the feel-good vibe, as well as plenty of goody bags and catering venues on offer. Judging of the ever-popular New Products was high on the agenda. More than 300 new products were featured in the following categories: Bird Product, Dog Accessory Product, Grooming Product, Dog Food & Treat Products and Cat Product. A team of judges made up of wholesalers, retailers and pet professionals deliberated long and hard before finally coming up with their favourites.
PATS Telford opens at 9am tomorrow (Monday). To register click here
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PATS Telford 2015 New Product Awards revealed
The winners of the PATS Telford 2015 New Product Awards were chosen by a team of expert pet retail judges, who arrived at the show before 9am on Sunday, September 27, in order to make their choices from a record number of more than 300 new products entered...
The winners of the PATS Telford 2015 New Product Awards were chosen by a team of expert pet retail judges, who arrived at the show before 9am on Sunday, September 27, in order to make their choices from a record number of more than 300 new products entered.Their decisions took into account a number of guideline criteria such as product innovation, design, quality, packaging and value for money. The judges agreed that the New Product Showcase had produced a high calibre of entries with a tremendous amount of innovation. They were pleased to see such a wide range of products, and felt the majority of items on display showed some great innovation. They were also impressed with the level of technology-linked products on display. Here is a full list of the winners together with the judges’ comments: CAT PRODUCT Winner Categg by Canadian Cat Company Entered by: Wagner’s Premium Pet Products Judges’ comments: This innovative product has a sleek appearance and actually looks like an item of furniture. It stands out because it’s quirky and different from other cat beds on the market. Highly Commended Lara Little Monsters Entered by: Versele-Laga
DOG FOOD AND TREATS Winner Freeze dried Norwegian White Fish Dog Treats Entered by: Fish4Dogs Judges’ comments: These healthy dogs treats have health benefits and come in eye-catching packaging. They also have a great price point. Highly Commended Drinkies for Dogs Entered by: Woof & Brew DOG ACCESSORY PRODUCT Winner PitPat Entered by: PitPat Judges’ comments: It follows the market trend of health and well-being, monitors the dog’s exercise and contains interfacing technology with the owner’s mobile phone. Highly commended Stay Over Rover Entered by: Collarways BIRD PRODUCT Winner Orlando Fun Cage Entered by: Sky Pet Products Judges’ comments: At £29,95 this small bird cage, with colourful packaging, has a great price point. Highly Commended Walter Harrison Flip Top Wild Bird Feeder Entered by: Pedigree Wholesale PET CARE PRODUCT Winner Leucillin Display Stand Entered by: Leucillin Judges’ comments: This good all-round product comes in four sizes in a lovely display stand. The product has a simple yet effective approach. Highly Commended Lilly Brush Entered by: The Company of Animals GROOMING PRODUCT Winner Kwik-Dry K9 Spray Entered by: Mutneys Judges’ comments: This dog spray stands out from the crowd because of its promises to cut down the drying time of a wet dog.
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It's all up in the air for Beco Pets
It was all up in the air for Beco Pets when Britain's top eco pet product company arrived at PATS Telford today. Airborne and incoming were 20 international distributors from seven countries across Europe, who had all been personally invited to the expo by Beco.
 It was all up in the air for Beco Pets when Britain's top eco pet product company arrived at PATS Telford today.
Airborne and incoming were 20 international distributors from seven countries across Europe, who had all been personally invited to the expo by Beco.
This was the first time that the award-winning company, which exports to dozens of countries worldwide, had invited overseas delegates to a UK trade show.
Also hitting the airwaves was their new product, The Beco Flyer, launched at PATS, a new flying disc dog toy that whizzes through the air to the delight of their canine catchers.
The unique toy, available in orange and purple (colours that stand out in long grass so you never lose it), has an 'easy pick-up wobble' design, and is made from natural rubber and rice husks. Extra-soft, it's also completely safe for dogs to catch with no chance of damaging their teeth.
Beco's other new products unveiled at the expo include their Christmas toys and latest additions to the Beco Family dog toy characters, including Stella the Elephant and Michelle the Monkey.
And last but not least, also airborne and suspended 30 feet up, hovering perilously over the heads of PATS visitors, was the expo world's first giant poop bag!
Now the UK's top manufacturer of eco-friendly poop bags, Beco are giving away one million FREE poop bags at PATS shows this year. They are highlighting their 'Project Poop Bag' campaign by flying a giant green poop bag above their stand (Hall 2, stall C20).
Measuring 20ft by 8ft, the bag certainly caught the eye of passing trade ... and visitors were relieved to hear it was just filled with helium gas - and not real poop.
Beco Pets Co-Founder George Bramble said: "We decided to invite key European distributors to come and see the Beco brand in action, giving us a great opportunity to welcome them to Britain and show them our new products.
"We are thrilled that so many of our overseas friends and contacts took up our invitation, which gives us a great opportunity to talk business and also offers our distributors a chance to see what other great British products there are at the show.
"This is the first time in Beco Pets' six-year history that we have invited international delegates to join us at a show and day one has already proved a great success.
It's been a fantastic show so far. Telford certainly ticks all the boxes for us."
Beco's guests included distributors and retailers from Farm Company in Italy, Two Barks from Norway, Warmako from The Netherlands, Whesco from Denmark, Christies from Ireland, Sušienkovo from the Czech Republic, Tujoma from Finland and other countries including Belgium and the Baltic states.
Annie Foord, PATS Telford Organiser, said: "We are delighted to be working with Beco Pets to promote the international flavour of PATS Telford, the home of our show for the first time.
"To see Beco Pets' growth and witness how the company has come along is very exciting for me to see and I'm very pleased that they are making best use of our show to promote their company."
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TV Vet School star launches the KrillBar at PATS
Trude Mostue, star of the BBC hit programmes Vet School and Vets in Practice, is exhibiting at PATS Telford with her new company Dr Krill Ltd. Here she speaks exclusively to Pet Trade Xtra about her latest venture...
Trude Mostue, star of the BBC hit programmes Vet School and Vets in Practice, is exhibiting at PATS Telford with her new company Dr Krill Ltd. Here she speaks exclusively to Pet Trade Xtra about her latest venture.
How long have you been working on your new product? I have been working on the KrillBar for the last two years but I have treated most of my dog patients with skin complaints and joint complaints with Krill Omega 3 for 10 years. The effects have been incredible. There are so many allergic dogs with skin problems - they have all done remarkable well on Krill. This is what triggered my idea of producing the KrillBar - which is very different from any other product on the market, being a highly efficient Omega 3 supplement and treat - in the form of a 'chocolate' bar..
 Is it a dog treat or can it be given as pet food? The KrillBar is a treat and a supplement. It can be given with the dog's food or on its own. It can be used as a treatment and as a preventative supplement. Most of my customers use it as a treat - but some of them also like to give it on the top of the food to give the dog food a nice smell. Dogs love the smell of krill. What are its health benefits? The KrillBar is made of Krill Omega 3 and an antioxidant - it is a highly efficient source of Omega 3 in comparison to Omega 3 from fish or seal oil. The Krill Omega 3 is absorbed faster and contains antioxidants too. This means its more efficient in smaller volumes and doses (no mess with oils). The health benefits are many - all dogs of all ages and breeds can benefit from Krill Omega 3. It helps improve brain development (excellent for growing puppies). It has anti inflammatory effect on joints and inflammatory processes elsewhere in the body. I have used high doses to treat cronic itchy dogs.The effect on skin is amazing, making the skin and coat shiny and healthy. Omega 3 stimulates the immune system too, lymaking dogs more resilient to infections and disease. This effect is particular obvious to dogs with chronic skin disease due to demodex (poor immune system).  What does it contain?
The KrilllBar contains high levels of Krill Omega 3 and anthaxin (antioxidant). I use the same krill source in the KrillBar as Boots use in their Omega Red, only the best for our dogs. Is it on sale in other European countries or it is being launched now? I decided to launch it in the UK first of all - but I am aiming to launch in the USA and Asia too. I am actually selling the KrillBar through Pets At Home and Barkers already (It's on a trial in Pets At Home). But I haven´t officially launched the KrillBar yet - as I have waited for PATS Telford. Why did you pick PATS Telford for its UK launch? In my opinion it is the best place to launch a pet product in the UK - it gives you good and professional exposure . Will you be supplying British retailers direct or go through a distributor/wholesaler? I will be doing both but also through vets' surgeries. Is the first of many products which you hope to launch under the Dr Krill banner? Yes, I am so impressed about the effect of Krill on dogs health so I am planning more products to be launched next year.
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HOWND offers 10% retailer discount at PATS Telford
HOWND – manufacturers of ethical products for happy hounds - are attending PATS Telford after successfully launching at the beginning of 2015. During the show, the Hertfordshire-based company will be offering a 10% discount on all orders...
HOWND – manufacturers of ethical products for happy hounds - will be attending PATS Telford after successfully launching at the beginning of 2015.
Since that time, HOWND’s products have received a series of ringing endorsements from some of the UK’s leading retailers and professional groomers. But it’s not only the brand’s products that have the industry howling - it’s the company’s whole ethos around the wellbeing of animals. HOWND is one of very few global pet product brands to be certified by Cruelty Free International’s Leaping Bunny initiative. Founders Mark Hirschel and Jo Amit also organise the UK’s annual Bring Your Dog to Work Day, which has given the company national recognition as a brand that promotes the wellbeing of dogs. The event has subsequently been nominated for ‘Marketing Campaign of the Year’ at this year’s PetQuip Awards. During the show, the Hertfordshire-based company will be offering a 10% discount on all orders and will be showcasing its range of Cruelty-free’ certified dog grooming products, which include: HOWND Conditioning Shampoos (250ml), HOWND Body Mists (250ml), HOWND Professional Conditioning Shampoos (5L) - and their newest product - HOWND Yup You Stink! Emergency Dog Wipes. Made with no alcohol or parabens - HOWND Yup You Stink! Emergency Dog Wipes will take centre stage at PATS Telford - and compete for ‘Pet Product Innovation of the Year’ at the PetQuip Awards. Each pack contains five jumbo size (30cm x 20cm) PH-balanced wipes. The result is a durable wipe, that effectively cleans off fox poo, cow dung, mud, urine, slobber and anything else that’s grimey or smelly. HOWND Yup You Stink! Emergency Dog Wipes are available to the trade in 10 pack cases with trade prices starting at £16. The RRP per pack of wipes is £2.95. HOWND’s range of 250ml conditioning shampoos consists of five products, all of which retail at £9: Playful Pup Conditioning Shampoo, Keep Calm Conditioning Shampoo, Got An Itch? Conditioning Shampoo, Yup You Stink! Conditioning Shampoo, and Golden Oldies Conditioning Shampoo. In addition, the company’s range of 250ml body mists consists of five products, each retailing at £9: Playful Pup Body Mist, Keep Calm Body Mist, Got An Itch? Body Mist, Yup You Stink! Body Mist, and Golden Oldies Body Mist. For further information about HOWND’s new range of products, visit www.dogslovehownd.com or call a member of the team on +44 (0)20 3004 5255.
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Bucktons is ready to soar following its ‘big reveal’ at this year’s PATS Telford, where it unveiled a brand new look, a unique superfood for birds and exciting new products.
The brand certainly made an entrance with its bright and colourful packaging, and new aviary and wild bird care products. The move will see it appeal more closely to Britain’s pet loving population. The launch of its unique Spiralife superfood looks set to leverage its champion heritage into new markets and see growth fly onwards and upwards. Spiralife is a natural enrichment unique to Bucktons, which enhances plumage, as well as supporting healthy immune and digestive functions, benefiting the birds’ overall health. It’s also enriched with calcium and a variety of vitamins and minerals to help keep birds happy and healthy. The new aviary range features the new Spiralife superfood and also includes dried carrot granules for added Vitamin C. This pre-pack range benefits from re-sealable packs for added customer ease. Range includes: - Bucktons Budgerigar Food
- Bucktons Canary Food
- Bucktons Finch Food
- Bucktons Cockatiel and Lovebird Food
- Bucktons Parrot Food
In addition, all the wild bird food products have been changed to a new-look packaging the following additions have been made to the range: - Bucktons High Energy Wild Bird Food – This high energy, no mess bird food is suitable for a wide variety of birds and can be fed all year round. It contains small seeds to make it suitable for young birds and is no mess, as all of the husks have been removed.
- Bucktons Suet Variety Pack – A fully branded Bucktons box with easy to carry handles. This product is an ideal gift item with a variety of high energy suet products to try. Included in the box is 1kg Bucktons Mealworm Nuggets, 1kg Suet Pellets, 6 Suet Cakes (various flavours) and 24 Energy Balls conveniently packaged in 6’s. Delivers great value for consumers at £16.99, with a huge saving of £10.66 overall.
- Bucktons Suet Pellets 12.55kg – Energy rich, high protein suet pellets are now offered in the new Bucktons packaging design, providing a VAT-Free product for great value.
- Bucktons 150 Energy Balls – Manufactured in East Yorkshire, you can be sure of the best, consistent quality of energy balls for wild birds. Rich in black sunflower seeds, this product is also net free for bird safety.
Rachael Dickinson, Senior Marketing Manager for Bucktons, said: “We’re delighted to have revealed our new look and our new range at this year’s PATS Telford! “We’re ready to reach new customers, while keeping Bucktons’ traditional roots, thanks to our extensive shopper research. We also have the latest nutritional innovation, supported by educational packaging and extended product ranges, all offered exclusively to the pet trade.” For further information, contact Richard Greenwood, Pet Sales Manager on 07976 490341 or email rgreenwood@westlandhorticulture.com
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Animology creators introduce new 'entry level' brand
With a global reputation for developing innovative pet products that offer strong branding, exceptional shelf appeal and superior performance at an affordable price point, the creators of Animology, Group55, introduce their new ‘entry level’ brand, DogStar...
With a global reputation for developing innovative pet products that offer strong branding, exceptional shelf appeal and superior performance at an affordable price point, the creators of Animology, Group55, introduce their new ‘entry level’ brand, DogStar.
Launching an initial range of five quick rinse, low foam, PH Balanced shampoos, the only thing entry level about DogStar is the price.
Retailing at just £2.99 for a 300ml bottle and with five fragrances including Bubblegum, Zingy Lime, Pink Grapefruit, Raspberry & Vanilla, and Honey & Shea Butter, these products have been unveiled to visitors at PATS in Telford, making a trip to the Group55 stand (A6) a must! Find out more at www.dogstarpet.com, call 01772 786864 or email enquiries@group55.co.uk
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The Car Seat Carpet from Pet Rebellion is creating lots of interest with visitors to PATS Telford.
Managing director Ray Foard said: "The Car Seat Carpet has been a particular favourite because visitors to the stand can see its unique design features."
This Car Seat Carpet (57cm x 140cm) is the solution to keeping car seats free from muddy paws. It acts as a protective barrier and with the super soft luxury pile, it is really comfortable to sit or stand on.
This universal size fits most standard car seats and is easy to fit. It simply hooks around the headrest and makes allowance for seat belts clips.
Features include:
- Fully machine washable
- Absorbent
- All grip no slip
- Car Seat Protection
- Comfortable
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Greenacres Artificial Grass are exhibiting the Puppi Loo pet training system at PATS Telford.
Managing director Peter Johnson said the product was designed after feedback at other trade shows about the need for an absorbent feature.
The synthetic grass mat has a base tray containing absorbent training pads. The owner of a puppy can train the animal to use the mat indoors and then gradually take it outdoors where it can be positioned in either a real grass lawn or an artificial one.
Puppi Loo is invaluable on those days when adverse weather conditions deter a pet from venturing outdoors. It introduces a pet to a grass surface in the comfort of a home, and helps to promote a smooth transition to either a real or artificial grass lawn.
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Raw and natural feeding expert Natures Menu has unveiled a new look range of point of sale items which aims to provide retailers with improved merchandising for their natural pet food sections.
 Included in the range are the new vision freezers which combine a chest freezer with an eye catching overhead display unit, all branded in Natures Menu’s fresh new graphics and educational foamex wall art.
Some of the first stores to benefit from these new materials are Scampers in Soham (above) and Rooke’s Pet Products in Spalding (below). Jason Rooke, managing director of Rooke’s, comments: “As a result of an increase in demand for raw pet food, we made the decision to invest in additional freezers stocking Natures Menu.
"Natures Menu’s new chest and overhead combination freezers have made great use of the space and really grab the attention of the shopper.
"Natures Menu supported us with a series of new POS items including signage promoting the benefits of feeding a raw diet.
"We’re delighted with how the section now looks as it provides our customers with more choice and a more informative experience.
"We’re using the freezers to display Natures Menu entire range but with a push on their complete and balanced meals which continue to grow in popularity”. Natures Menu marketing manager Emily Cannon, who headed up the project, spoke about the investment, stating: "We’ve created a range of consumer focused POS materials that aim to inform on the benefits of a raw diet and the convenience of our products.
"So many of our valued retailers have put a great amount of effort into converting their customers to raw and we wanted to show our thanks by providing merchandising that aims to drive footfall towards our freezers and their natural feeding section”. To request a trade pack and details of how to order items from the new range contact your Natures Menu representative or call 0800 0183770.
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 Collarways is launching the Stay Over Rover bag to the trade at PATS Telford.
This innovative new product is the ideal way of organising the multitude of accessories that dog owners now have in one handy receptacle.
The 360 degree swivel hook at the top means that the bag can be hung open in a multitude of places – the car, in hotels and bathrooms, on the outside of a crate and most importantly out of the reach of the dog.
Multiple zipped compartments ensure that items such as treats, medication and liquids can be secured away from each other and there’s even a special opening for easy poo bag dispensing.
Even when the bag is full it will still close for easy carrying and storage and it also comes with a shoulder strap for effortless transportation. The holdall has been specifically designed for dog owners by a dog owner. “As a part of my job I have to travel often and either take my dog with me or leave him with friends. I found that I was constantly rooting around in the bag I used before to check I had a spare lead, enough poo bags, the treats he likes etc. Everything was totally unorganised,” says Collarways director Katie Goldsmith.
“Using the Stay Over Rover makes it all so much easier as I can clearly see what needs topping up and if anything is missing. It also takes away some of the guilt feeling that maybe I forgot his favourite toy or treats, when I leave him with other people.” Ideal for so many situations other than just travelling with your dog the Stay Over Rover is a great way of keeping everything in one place at home and in the car too. Another quality product from Collarways, which is also manufactured in the UK. For more information visit www.collarways.com or call 0845 4568395.
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Freeze Dried Norwegian White Fish and Mackerel Morsels Conditioning Treats have been officially unveiled by Fish4Dogs at PATS Telford... Fish4Dogs were the first to bring to market treats made from fish with their multiple award winning Original Sea Jerky – dried fish skins. “Fish is ideal for dog treats, low calorie and very healthy but combined with a taste dogs adore," says CEO Graham Smith. "This range extension will ensure the Fish4Dogs brand remains innovative and exciting. Discerning dog owners are looking to provide their pets with an increasing variety of treats but also treats that have defined health benefits and are not simply an indulgence." The Fish4Dogs Freeze Dried Treats are made from Norwegian Pollock – this species being chosen as giving the most palatable treat and are available in 25g stand up pouches with a new design to reflect the Norwegian provenance. Freeze dried to preserve taste and goodness. Nothing more nothing less. Fish4Dogs Mackerel Morsels are small fish shaped functional treats made from Salmon and Mackerel. With added Krill – a superior form of Omega 3 with high levels of bio availability. Available in 2 varieties- coat skin and joint with added green lipped mussels, spirulina and algae and Digestive aid with added Yucca and prebiotics. "At Fish4Dogs we make a range of tasty, natural and healthy fish-based premium dog foods and dog treats," adds Graham. "Fish4Dogs is made from fish - gluten free, hypo-allergenic and packed with naturally occurring Omega 3. We believe that fish is a healthy and nutritious food, good for the health of your dog, which is why at Fish4Dogs we only make products from fish." A palatable, fish-rich diet can help with coat condition, skin condition, joint mobility, digestion, energy and brain and eye development. For further information visit www.fish4dogs.com or contact Rebecca Hatch by email rebecca@fish4dogs.com
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AmPet unveil innovative American products
Two innovative new products from the USA – the AKC Calming Coat and the Twigo Pet ID Tag – have sent visitors flocking to the AmPet Products stand (A43) at PATS Telford...
Two innovative new products from the USA – the AKC Calming Coat and the Twigo Pet ID Tag – have sent visitors flocking to the AmPet Products stand (A43) at PATS Telford.
The AKC Calming Coat, endorsed by the American Kennel Club along with New York vet Jeff Lavine and UK Tellington TTouch practitioner Alex Wilson, is an easy and cost effective solution for helping dogs and puppies suffering from anxiety. The Calming Coat uses a hugging technique to relax the dog and works by applying constant, gentle pressure to the animal's torso. Similar to swaddling a newborn baby, gently wrapping a dog in a Calming Coat has a peaceful effect that is beneficial for both the owner and pet. Demand for the Calming Coat will be high in the coming months, especially with the firework season fast approaching. AmPet will also showcase the Twigo Pet ID Tag, a unique tag that is simple, affordable, and instantly personalisable. All that is needed is a ballpoint pen to simply write, boil in water, and then slip onto our pet’s collar. Twigo is a great option for pet families planning to travel for the holidays since owners can easily create a new tag with updated lodging and contact information in a blink of an eye. More information about the Twigo Tags, including a video, can be found at www.ampetproducts.com/our-range/twigo-pet-id-tag/ “It's great to be exhibiting these products at PATS Telford,” said Alex Wilson, AmPet’s Sales and Marketing Director. “To secure the UK distribution rights for both the AKC Calming Coat and the Twigo Tags was a coup for AmPet. They are innovative products ideally suited to the British market. Pet owners here will love them.” Also on the AmPet stand will be DOOG outdoor pet products, including dog-walking and running belts, collars and leads, and treat pouches from Australia. If you’re interested in stocking products from AmPet contact Alex Wilson or Matt Wildman on 0330 088 1673, email alexw@ampet.dog or view the range at www.ampet.dog
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The Company of Animals is launching Foobler, the world's first electronic timed treat feeder for dogs. It can be used as a stimulating treat puzzle or interactive feeder to improve a dog’s activity and health.
The Foobler can be set to dispense one of its six treat compartments at 15, 30, 60 or 90 minute intervals. A bell chime alerts the dog when a treat pod is ready and it’s time to play. The six compartments can be filled with treats or dry food and provide enough capacity for meal feeding so it is also great as a slow feeder to provide a dog its daily meals. Leading animal psychologist and The Company of Animals CEO, Dr Roger Mugford said: “I am delighted to add Foobler to the company’s range of problem solving products.
"Foobler is an innovative and fun product which provides a great way to help your pet stay mentally fit and physically healthy by spreading treats/meals throughout the day.” With quality design Foobler is robust enough even for active dogs while being simple and easy to use. Foobler comes in two sizes small and large, retailing at £22.99 and £24.99 respectively. See Foobler at PATS Telford Stand C36. Available from wholesale suppliers October 2015. For more information go to http://companyofanimals.co.uk/brands/foobler
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After launching their Award Winning Easy-Tie at PATS Sandown last year, Happy Paws has revealed two new innovations at PATS Telford.Happy Paws is all about making pets' and people's lives safer, healthier and happier…and this new range does just that!
At PATS Telford the company is offering a 10% discount on all orders over £100 placed at the show. This means retailers will be getting up to a 95% margin on products that really add value to their customers and their dogs! You can meet the brother and sister team (Tim and Sophia) on stand E9. What are they and what’s different about them?
The GoSafely range is a follow-on product from the multi-Award Winning Easy-Tie, incorporating its Easy-Secure functionality into a premium quality, highly reflective, padded lead with matching collar and harness set. The strong bungee design of the lead ensures tension is reduced on both the dogs and owners’ neck, which can be caused when dogs pull. On top of this, it reduces the force exerted on the owners’ elbow and back. The matching collars and harnesses incorporate premium padding, highly reflective webbing and are fully adjustable, ensuring maximum ease, safety and comfort. 
The AquaTech range is a 100% waterproof lead, collar and harness set. Using innovative technology, water is repelled from the webbing with benefits including; no more damp-smelling leads/collars/harnesses; no more irritation to dogs; less risk of infection caused by excessive scratching; less risk of skin conditions caused by wet collars and harnesses; easy wipe clean; and no running colours, meaning the items stay attractively bright! This preventative and innovative brand means that dogs are at far lesser risk from developing skin conditions that are caused by wet collars and harnesses. The GoSafely and AquaTech sets have very attractive recommended retail prices ranging from £5.49 - £14.99 and HUGE margins (95% at PATS Telford).
You can visit the Happy Paws team on stand E9, Hall 1 at PATS Telford, or call them on 01792 346226 or send an email to info@happy-paws.net. www.happy-paws.net
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Family-owned pet food manufacturers, Burgess Pet Care, are demonstrating their commitment to the pet trade with a multi-pet offering at PATS.
Based at stand F30, the Burgess team, who now cater for the nation’s top nine favourite family pets, will be on hand with their brand new support packs to discuss how businesses can benefit from the rise in multi-pet households. Richard Rockett, Head of Marketing at Burgess Pet Care, said: “It’s an exciting time for Burgess as we believe we have a clear, simple plan to drive growth for our customers. We hope to see you at PATS to share our plans with you.” The stand is displaying Burgess’ complete range of products with exclusive PATS deals and they are also be offering visitors the chance to enter their ‘Win Stock’ competition.
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