Tetra has been awarded the 'Innovative through research' quality seal from the Association for the Promotion of Science and Humanities.
The 'Innovative through research' award has been presented to Tetra’s R&D team, which is currently the largest in the aquatics industry.
The award-winning department is based in Germany where only 1% of companies conduct any research for product development.
The Association for the Promotion of Science and Humanities is also based in Germany, and is partially responsible for shaping the Government’s innovation policy by carrying out regular surveys measuring the research activities of German companies.
Tetra’s innovative R&D team consists of a range of highly-qualified personnel from a variety of industries including biologists, chemists, vets and process engineers.
Tetra prioritises research, recognising that it is key in making new discoveries, creating innovations and generating benefits.
The primary focus of the R&D team at Tetra is on making fishkeeping easier, safer and more user-friendly so that consumers can enjoy the hobby and keep their aquarium inhabitants thriving and healthy. The dynamic team is responsible for all of Tetra’s product innovations; developing new products and enhancing existing ones.
Alex Hinton, Trade Marketing Manager Spectrum Pets, said: “This award is recognition of our ongoing investment into innovation and we are delighted to have received this award.
"We see it as an incentive to consolidate and develop our intensive research work so that we can keep coming up with new, innovative products that appeal to the consumers.”
For more information contact the Spectrum Pet Division press office via: spectrumpetbrands@brayleino.co.uk or call 0117 9731173.